Affiliate Drive Time Week 14 – Segmentation of your program traffic

What is the proportion of associates that you just want in your program to be able to just be sure you have a wholesome, functioning affiliate program? In a latest scoping name with a shopper, Lee-Ann was requested this query and she or he thought that it might be nice to speak about this subject in a bit extra element on this week’s Affiliate Drive Time. Check out the video to seek out out Lee-Ann’s ideas and browse on to be taught extra in our weblog beneath.How many differing types of associates ought to you could have?The query isn’t actually in regards to the quantity of associates that you’ve on board in your program however fairly how many differing types of associates. There are tons of differing kinds of associates from content-based associates to vouched based mostly associates. It is important that your affiliate program is made up of the correct combination of traffic sources to be able to ensure that your affiliate program is wholesome and functioning.When deciding on the categories of associates and the amount of associates in these sectors that you just want, you will need to think about your different advertising and marketing exercise. This will decide the way you prime up your model attain and likewise your engagement with the completely different sources of traffic.Spread your trafficIf there’s one tip that Lee-Ann might give these hoping to take care of a wholesome program it’s to keep away from placing all of your eggs in a single basket. You have to know the place your prospects are coming from and this may aid you to find out the correct sources of traffic.It isn’t simply in regards to the amount of associates but in addition the standard of the traffic that they’re offering you with. You ought to by no means simply depend on one or two associates to ship the outcomes that you just want. For extra on this – take a look at this earlier Affiliate Drive Time episode that Lee-Ann printed on the 80/20 rule.Try tons of completely different campaignsOften, you have to attempt loads of completely different campaigns to essentially obtain the outcomes that you just require. If you’re sticking with one form of traffic supply, then you may be lacking out. (*14*) out some influencers, attempt paid media, work on website positioning and don’t neglect to check CPA and voucher codes.It doesn’t actually matter what varieties of traffic you’re getting, its extra about ensuring that the traffic is efficacious. If it’s bringing the correct prospects to your enterprise, you’ll know that you’re getting the combination proper.Grow your program this 12 monthsIf you’re an affiliate supervisor who’s hoping to develop their program and ensure that they’ve the correct sorts of traffic sources – our coaching would possibly assist. The doorways to the subsequent AMPP program are closing quickly however we’ll have one other session coming once more shortly. Click right here to seek out out extra about AMPP and what it could actually give you.Don’t neglect that Lee-Ann will probably be again subsequent week with extra suggestions that may aid you in your affiliate marketing online journey. Subscribe to our YouTube channel so that you by no means miss an episode.

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