A London influencer marketing agency has introduced that it’s launching a sister agency.
Komodo, which specialises in influencer and social media marketing, is launching a brand new agency, Runway.
Runway will work instantly with choose influencers, versus Komodo, which has labored with manufacturers equivalent to Boohoo, Sony and Paypal.
Once partnered, the crew will use their industry-leading experience to deliver enterprise concepts to life, making for a seamless and stress-free expertise for the influencers concerned.
Runway will specialise within the attire, magnificence, health and tech sectors, providing a ‘white-label’ service to its clients in an effort to assist attain their enterprise objectives.
Freddie Strange, founding father of Runway and Komodo, commented: “In the previous few years we have now seen an enormous improve within the variety of influencers and celebrities wanting to show their passions right into a revenue and change into entrepreneurs.
“At Runway, we have now in depth expertise in launching and marketing a few of the most profitable manufacturers in the marketplace, with manufacturers like ASOS, Paypal and Sky trusting us day in day trip.
“We know the quantity of analysis, planning and technicalities which might be required in constructing a profitable model, making this a pure addition to our agency providing.”
Joe Ellyatt, founder and director of expertise, stated: “With an already assured shopper base and a extremely engaged following, influencers have already got the foundations for an especially profitable enterprise.
“As a crew, we immerse ourselves in cultural tendencies, which means we all know what clients really need, what engages them, evokes emotion, and provides them a purpose to buy.
“We’ve spent years creating a powerful community of prime suppliers, fulfilment centres and internet builders, and with the worldwide influencer market anticipated to be value $15bn by subsequent yr, we really feel now’s the proper time to share this.”
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