Linkwell Health, the premier digital content material advertising and client expertise firm in healthcare, and Matrix Clinical Solutions, a Matrix Medical Network® (Matrix) enterprise, are working collectively to develop well timed, correct, and accessible COVID-19 instructional content material for Matrix shoppers throughout the nation. Matrix Clinical Solutions helps America’s employees keep wholesome whereas sustaining companies’ productiveness and continuity by designing office well being options together with testing, tracing, vaccine administration, and return to work providers.
“As the pandemic took maintain of our nation, we needed to transfer shortly to assist our shoppers hold their workers wholesome and secure, whereas additionally holding their companies operational and productive,” mentioned Daniel Meltzer, MD, MPH, FACEP, Chief Medical Officer of Clinical Solutions at Matrix Medical Network. “A vital part of this effort is worker engagement and training. We first labored on COVID-19 prevention and now we’re specializing in supporting vaccine adoption. Working with Linkwell Health, we’re in a position to handle widespread questions on vaccine security, efficacy, and hesitancy, in addition to the vaccination course of, so workers can confidently take part in vaccination occasions provided via our shoppers.”
Together, with Matrix’s medical steering and Linkwell Health’s content material and engagement experience, the 2 organizations have developed COVID-19 content material that’s:
Medically correct and simple to know
Relevant to high-risk populations, together with those that live with a continual situation or are a part of an immigrant group
Accessible to multicultural and multilingual audiences
Available in a number of channels, together with video, print, on-line, and SMS
Like all Linkwell Health engagement packages, the vaccine initiative is rooted in service journalism, which interprets medical data into partaking content material that educates, motivates, and empowers shoppers to take an motion to enhance their well being. Educating shoppers with high-quality content material builds belief and credibility, making it simpler to interrupt down limitations to care whereas minimizing confusion and worry.
To maximize COVID-19 prevention and vaccine training for workers, content material was offered in a number of languages, together with Spanish, Bosnian, Marshallese, Nepali, Vietnamese, and many extra.
“All corporations, particularly these in vital industries, are dealing with the unprecedented job of teaching a various and hesitant workforce on vaccine efficacy and accessibility,” mentioned Nathan Adams, Chief Executive Officer and President of Linkwell Health. “High-quality, medically correct, and partaking content material and communications are precious instruments in healthcare, particularly throughout this pandemic. The Matrix Clinical Solutions workforce is main the way in which within the employer well being area with COVID-19 mitigation methods and vaccine deployment, and we’re honored to accomplice with its clinicians to assist their important work.”
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