Veritone Announces Support for AWS for Enhanced Content Marketing

Veritone, Inc. (Nasdaq: VERI), the creator of the world’s first working system for synthetic intelligence, aiWARE™, introduced assist for the AWS for Media & Entertainment initiative from Amazon Web Services (AWS) to simplify how content material house owners manage, share and monetize their media content material.
AWS for Media & Entertainment is an initiative that includes new and current companies and options from AWS and AWS Partners, constructed particularly for content material creators, rights holders, producers, broadcasters, and distributors. AWS provides the newly introduced Amazon Nimble Studio, a service that permits clients to arrange inventive studios in hours as a substitute of weeks, to a portfolio of extra purpose-built media and leisure business companies than some other cloud. AWS for Media & Entertainment additionally simplifies the method of constructing, deploying, and reinventing mission-critical business workloads by aligning AWS and AWS Partner capabilities towards 5 answer areas: Content Production; Media Supply Chain & Archive; Broadcast; Direct-to-Consumer & Streaming; and Data Science & Analytics for Media.
Content house owners and creators want new capabilities to rapidly discover, share and use their expansive content material. Veritone’s AI-powered Digital Media Hub answer, mixed with the facility of the underlying AWS infrastructure, leverages cutting-edge expertise to soundly and extra effectively facilitate the distributing, archiving and storing, in addition to licensing and monetizing, their content material securely within the cloud. Veritone Digital Media Hub is a cloud-native, AI-powered media administration platform hosted on AWS that’s particularly designed for content material house owners in sports activities, movie, TV, information and media enterprises. The platform, which is constructed on Veritone’s proprietary aiWARE working system, has helped content material creators from Carson Entertainment Group (CEG) to the San Francisco Giants seize untapped income by offering highly effective automation, curation and activation instruments designed to monetize media together with movies, audio, pictures and paperwork.
Across all Veritone platforms, AWS cloud storage and compute companies correlate 16 million unstructured information objects monthly, course of 1 million hours of audio and TV media monthly and carry out 2.5 million AI cognition duties, together with transcription, translation, and face recognition, per day. Amazon Simple Storage Service (Amazon S3) allows Veritone Digital Media Hub clients to retailer and entry 9 petabytes of information — which quantities to greater than 10 million property — securely and cost-effectively using various Amazon S3 storage tiers.
Through Amazon S3, Veritone Digital Media Hub clients can retailer and retrieve any quantity of information from anyplace, offering a everlasting archive for all content material, from broadcast high quality video and excessive decision pictures to high-fidelity audio and ancillary paperwork. Once clients’ content material is ingested, Veritone Digital Media Hub leverages aiWARE to automate the orchestration of the media processing by Amazon Transcribe to mechanically convert speech to textual content, and Amazon Translate for fluent and correct machine translation. Amazon Rekognition, which makes it straightforward so as to add picture and video evaluation to your functions utilizing confirmed, extremely scalable, deep studying expertise that requires no machine studying experience to make use of, is used for object and superstar face recognition throughout the Digital Media Hub platform.
“Our collaboration with AWS strengthens our means to assist media and leisure corporations remedy a few of the largest challenges they face in digitally reworking how they handle and finally monetize their content material,” stated Ryan Steelberg, president of Veritone. “Combining the facility of AWS with our AI-enabled Digital Media Hub, we guarantee corporations’ worthwhile media property are secured within the cloud, accessible anyplace, and positioned a couple of keystrokes away for distribution and monetization.”
Veritone’s assist for the AWS for Media & Entertainment initiative will lead content material house owners and creators to new ranges of success in seizing upon the entire income potential of their media. By offering the mandatory automation, curation, and activation instruments, media corporations will have the ability to use the collective energy of Veritone and AWS to take their content material property and begin uncovering new methods to bundle, commoditize, and lengthen the worth they generate into the long run.
“The Veritone Digital Media Hub is a superb asset to Carson Entertainment Group,” Jonathan Sotzing, Director of Sales and Marketing, Carson Entertainment Group concludes. “Our library is priceless and stays in excessive demand. Coupled with the facility of AWS, the Veritone Digital Media Hub helps us handle this asset higher than ever earlier than, making it accessible to extra initiatives, and in doing so, preserving and selling considered one of best-loved reveals in American tv.”
“Veritone aiWARE makes it straightforward for content material house owners to use synthetic intelligence to automate content material ingest of unstructured information, enrich metadata, and analyze content material,” stated Eric Iverson, Chief Technologist for M&E, AWS. “By creating actionable enterprise intelligence, content material house owners are extra simply in a position to improve the worth of their media.”
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