Gaming Innovation Group (GiG) has signed an settlement with LeoVegas-owned esports betting and on-line on line casino operator, Pixelbet, to provide its automated affiliate advertising compliance instrument, GiG Comply.
GiG Comply permits operators to scan and examine affiliate web sites for content material together with igaming code pink phrases, hyperlinks and regulatory necessities, arrange utilizing the operator’s personal standards and guidelines parameters.
GiG stated that the instrument will allow Pixelbet to tailor its standards to cowl any market-specific necessities, making certain the operator stays compliant in a number of jurisdictions.
“We are excited to associate up with GiG by way of its market-leading GIG Comply software program,” stated Eirik Kristiansen, chief government of Pixelbet.
“This partnership will assist Pixelbet be sure that our associates can proceed providing top quality experiences which might be absolutely compliant with regional laws and necessities.”
Jonas Warrer, chief advertising officer at GiG, added: ‘“The rising demand for our compliance resolution is a transparent signal that we have now created an answer that has turn into the go-to compliance instrument throughout the iGaming trade.”
“It’s nice to see that new and impressive corporations similar to Pixelbet worth the significance of selling compliance, we sit up for supporting them of their advertising compliance efforts with GiG Comply.”
Pixelbet proprietor LeoVegas has been utilizing GiG Comply because it signed up for entry to the instrument in December final yr.
This yr, the provider has agreed to offer its affiliate advertising compliance options to new operators together with Greece-based Kaizen Gaming and on-line operator Marathonbet.
In February, Bet365 renewed its settlement with GiG to proceed getting access to the compliance instrument.
