Partner content: ‘We see more mid-market enterprises adopting the MSP model’ – Q&A with IT Glue

As a part of CRN’s MSP Transform occasion going down on 23 June, we catch up with IT Glue about how MSPs can seize the UK’s post-Covid restoration.
Register without cost to hitch MSP Transform on 23 June right here. The occasion will characteristic panels and discussions with the UK’s prime reseller and MSP determination makers. Click right here to view the full agenda

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What is the greatest problem that your companions (VARs, MSPs, and so forth) will face this 12 months, and the way have you ever helped them fight these?
Many of our companions are actually managing not solely an enormous backlog of pent-up undertaking work however a bunch of recent initiatives sparked by the crucial innovation for a lot of SMB’s to proceed being profitable – sure some companies actually suffered in 2020/21, however many have actually flourished – and they’re driving a considerable demand for transformational expertise to help their progress from our companions. To help IT Glue’s companions in delivering this we now have continued to give attention to growing automation to liberate time from the mundane and repetitive, permitting them to give attention to delivering worth. We are additionally large proponents of offering steering on a myriad of enterprise challenges and alternatives via webinars with visitor audio system and content material. For instance, we now have ones masking HR, finance, video advertising – matters which have little or no to do with our platform, however areas we wish to provide help to our companions. I’d go try https://www.itglue.com/assets/ as there’s some nice content material on there for MSPs.
What do you see as the greatest alternative in your companions over the subsequent 12-18 months?
The innovation sparked by occasions in 2020 reveals no indicators of slowing down inside the SMB. Innovation is what permits a enterprise to achieve success in the wake of world financial disruption and MSPs are finest positioned to ship that innovation. I feel we’ll see more mid-market enterprises adopting the MSP mannequin, at the very least on a co-managed stage. That will doubtless result in the bigger MSPs punching up and with that there’s doubtless some consumer attrition which smaller MSPs can profit from.
What impression will clients returning to places of work and adopting hybrid working fashions have on your corporation?
We solved quite a lot of challenges for remotely dispersed workforces in 2020; the shoulder faucet was now not an choice and due to this fact dependable documentation and nice course of was very important and that does not change when returning to the workplace as I feel some aspect of hybrid is at all times going to be in place now, I do not anticipate an enormous shift for us. But we’re trying ahead to with the ability to meet our companions once more at an occasion, at their places of work and catching up over a espresso.
What one expertise development will form the IT channel the most over the subsequent 12-18 months?
It’s robust one to name out one among traits like accelerated SaaS adoption, compliance as a service however I’d most likely say the most evident is funding in IT safety.
What is your recommendation to companions to develop their enterprise with you this 12 months?
IT Glue might help MSPs develop into a lot more environment friendly and which means you possibly can develop your buyer base with out having so as to add headcount, that could be a quite simple method to rising your margins. Get obsessed with course of, meticulous about nice documentation and embrace automation.
Alex Ford is EMEA gross sales director at IT Glue

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