New York, NY, June 28, 2021 (GLOBE NEWSWIRE) — [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT™ at the moment publicizes that President & CEO, Scott Cullather and COO, Kristina McCoobery, who can also be CEO of the GROUP’s reside model storytelling company, INVNT®, are bodily attending and talking on the MARsum USA 2020-21 advertising and marketing, promoting and retail summit, which is going down between June 28 and July 1 on the MGM Grand in Las Vegas. Cullather and McCoobery will likely be delivering a keynote presentation on the subject of The energy of face-to-face: Engaging audiences amid and put up pandemic from 9am – 9.30am Pacific time on July 1.As advocates of the efficiency and energy of actual, in-person experiences, they are going to replicate on how their enterprise and the experiential advertising and marketing trade developed throughout the pandemic, talk about how our future is in the end hybrid, share greatest observe suggestions for delivering experiences that interact two equally necessary audiences – the bodily and the digital, and share blue sky pondering round the way forward for the advertising and marketing sector in a post-pandemic world.The duo may also be accepting two awards on the day. Cullather has been named one of many Top 100 Leaders in Marketing & Advertising, and INVNT has been acknowledged as one of many Top 50 Companies in Marketing & Advertising.Cullather stated: “We’re honored to be among the many trade specialists invited to talk at this 12 months’s MARsum USA summit, and to obtain such prestigious recognition. We’re additionally extremely excited to be attending the occasion in particular person, and reward the organizers for championing the ability of reside, whereas adhering to strict COVID-19 security protocols.“This is a constructive signal for entrepreneurs, because it highlights that face-to-face experiences – which had been on the exponential rise pre-pandemic, should not solely returning, they continue to be an necessary a part of the fashionable day advertising and marketing combine.” McCoobery added: “INVNT’s challenger method and expertise throughout our 9 places of work in six international locations is what units us other than our rivals, and this has particularly been the case throughout the pandemic. To be acknowledged as a high 50 firm in advertising and marketing and promoting is a real testomony to our folks and distinctive positioning. “While we’ve expanded our providing within the face of the pandemic, we proceed to advocate for the ability of actual, reside experiences – doubtless complemented by a digital element – and sit up for sharing our learnings and recommendation with MARsum’s esteemed viewers, whereas celebrating our collective achievements following an unprecedented time for the advertising and marketing, promoting and retail industries.”###About [INVNT GROUP]®[INVNT GROUP] was established in 2020 with a imaginative and prescient to supply constant, significant, well-articulated BrandStory throughout all platforms. Headed up by President and CEO, Scott Cullather, [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT™ represents a rising portfolio of complementary disciplines designed to assist forward-thinking organizations all over the place, influence the audiences that matter, anyplace. The GROUP consists of contemporary model technique agency, Folk Hero; creative-led tradition consultancy, Meaning; branded content material studio and content material advertising and marketing company HEVĒ, and the worldwide reside model storytelling company, INVNT™. For extra details about [INVNT GROUP] go to: www.invntgroup.com/About INVNT® Founded in 2008 by Scott Cullather and Kristina McCoobery, INVNT makes use of the craft of reside model storytelling to create and produce reside experiences that excite and unite bodily and digital audiences, globally. The firm’s ‘problem the whole lot’ positioning assertion helps purchasers together with General Motors, SAP, Merck, PepsiCo, Microsoft and Samsung share their tales with each viewers that issues. Part of [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT™, INVNT’s places of work are strategically situated in New York – the place its INVNT Higher Ed division can also be based mostly – London, Sydney, Detroit, San Francisco, Washington D.C., Stockholm, Singapore and Dubai. For extra data go to www.invnt.comJhonathan Mendez de Leon [INVNT GROUP]™ 347.819.2089 [email protected]
Copyright 2021 GlobeNewswire, Inc.