Thrive Music – Head of Digital & Social Media Marketing (US)

Thrive Music is one of the main dance/digital music labels on the planet, devoted to constructing artists’ careers.You will likely be accountable for all digital technique and advertising for all artists on the roster, creating methods throughout streaming, social, touring, and all different areas of an artist’s profession. You will likely be conceptualizing advertising campaigns inside social and streaming communities with the purpose of advancing how followers hearken to, take part in, and devour music. You will create, market, optimize content material + develop and implement CRM/fan acquisition methods.JOB DESCRIPTION:Lead day-to-day digital and total advertising efforts with a deal with technique growth, content material creation, social media, fan retention, knowledge evaluation, and advertising assist. The very best candidate makes use of social platforms and streaming companies on a regular basis, is within the latest expertise, life-style blogs, and has a ardour for music and constructing artists’ careers. You will assist us obtain our objectives of constantly rising social engagement throughout our properties (IG, FB, Twitter, and so forth), artist roster, in addition to drive communication + supply of well timed info to our international distribution companions and DSPs.RESPONSIBILITIES:Develop compelling on-line advertising methods for artists.Consistently launch a number of campaigns and initiatives whereas working carefully on day-to-day duties.Communicate with our distributor, streaming + social companions on a weekly or every day foundation to share updates, firm priorities, and pitches.Construct group/fan-constructing initiatives (together with fan recruitment by means of artists social and electronic mail lists).Develop relationships with key influencers within the digital house.Develop thrilling new on-line content material (unique audio and video content material, contests, TikTok), optimized for every platform/artist.Drive concepts for web sites, contests, mini-websites and media promotions to maximise artist visibility on-line, and later measure the success of every marketing campaign.Execute efficient on-line digital promoting campaigns for artists, creating a powerful presence within the desired goal market and group.Work instantly with artists and artist administration to make sure requests and expectations are dealt with intelligently and carried out successfully.Contribute to all associated firm efforts in reference to assigned tasks, and supply well timed suggestions and comply with-ups relating to any motion gadgets.Outreach + repairs of digital, social, and viral advertising initiatives and activations to generate fan engagement.Work carefully with the industrial crew to construct streaming methods.Weekly/every day stats and knowledge evaluation + efficiency reviews throughout socials and streaming companies.Understand and report key metrics that point out progress or decline in streams, skip ratios, and social stats.REQUIRED SKILLS:Deep information of the dance and digital music scene and life-style.Understanding of interactive applied sciences and communication instruments together with electronic mail, social media platforms, and viral advertising strategies.Data pushed with deep information and curiosity within the streaming panorama (Spotify, Apple, YouTube, Amazon, Deezer, Soundcloud, Pandora, and so forth).Creative advertising thinker and motivated self-starter.Strong organizational expertise.Able to multitask and prioritize workflow.Ability to handle a number of deadlines and full pressing duties.Attention to element.Excellent verbal and inventive/copy writing expertise.Reporting and knowledge analytics expertise.PREFERENCES:2-3 years of digital/social and/or streaming expertise most well-liked.Must have a ardour for on-line advertising and be a fast learner of new digital instruments.Some expertise with Photoshop, fundamental HTML, social media publishing instruments.Digital and Social Media Marketing expertise.Music business expertise.Knowledge of digital promoting media shopping for most well-liked.Bachelor’s diploma, or increased degree of training, most well-liked.Please ship your resume, any work samples, and a customized cowl letter to: [email protected]

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