GroupM appoints Atique Kazi as president – data, performance and digital products, GroupM India

Atique Kazi has been with GroupM since 2013. GroupM India has appointed Atique Kazi as president – knowledge, performance and digital merchandise GroupM India. Kazi can even be becoming a member of the GroupM India govt committee. In his new position, Atique Kazi will proceed to construct on GroupM’s finest practices and applied sciences throughout the fields of information analytics, deep studying, course of mining, performance advertising and enterprise intelligence to create environment friendly, quick, and scalable worth-added processes.GroupM focuses on persevering with evolving by providing versatile, scalable and progressive options, Prasanth Kumar, CEO GroupM South Asia, mentioned. “Kazi becoming a member of the core crew at GroupM India is the reflection of our dedication in the direction of providing digital options that may create nice worth for manufacturers on this ever-evolving market. Atique Kazi’s experience of aiming at innovation and offering worth-propositions will likely be key in the direction of digital transformation of our purchasers and companions,” he added.Atique Kazi has been with GroupM since 2013. He was integral in launching Xaxis in India earlier than shifting to Singapore to take over a regional position. Kazi established GroupM’s AI-enabled influencer advertising resolution, INCA throughout 10 key markets. Other key initiatives by which he’s concerned are a self-serve platform for mid-market purchasers, a knowledge-enabled OOH planning resolution and digital transformation providers. He additionally brings with him the understanding and profitable working practices of performance advertising and knowledge specialism which is key to the success of any digital technique.“The scale and pace of digital transformation and the truth that India as a market has demonstrated its management on this space signifies that we have to have our greatest expertise to fulfil this demand. Atique Kazi is one in all our absolute best with a confirmed monitor document domestically and most not too long ago regionally in APAC the place he launched and scaled GroupM’s Influencer and content material arm – INCA,” Arshan Saha, CEO Xaxis, APAC. mentioned.For Atique Kazi, President Data, Performance and Digital Products GroupM India, digital acceleration offers agility to organisations. “With the help of higher knowledge, evaluation, innovation, stronger performance, and consequence orientation we will higher reply to model challenges and speed up their transformation journeys and assist them obtain sooner enterprise outcomes. India is a market of alternatives and by leveraging GroupM’s digital experience we will redefine the ecosystem,” he highlighted.Read Also: Work That Speaks | Ad Reviews | 30 June To 6 July 2021Follow us on Twitter, Instagram, LinkedIn, Facebook Get dwell Stock Prices from BSE, NSE, US Market and newest NAV, portfolio of Mutual Funds, Check out newest IPO News, Best Performing IPOs, calculate your tax by Income Tax Calculator, know market’s Top Gainers, Top Losers & Best Equity Funds. Like us on Facebook and observe us on Twitter.BrandWagon is now on Telegram. Click right here to affix our channel and keep up to date with the most recent model information and updates.

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