Indicate Media, a data-driven public relations and digital advertising and marketing company specializing in B2B Technology and Financial Services, introduced the launch of its content material advertising and marketing division led by expertise and science journalist Jeremy Hsu. The company additionally introduced that Callaway Turner has joined as an Account Coordinator.
The launch of a content material advertising and marketing division and the creation of Hsu’s new position underscores Indicate Media’s ongoing dedication to offer its consumer companions with companies that advance their enterprise and communication goals.
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“Having executed numerous B2B tech and monetary PR campaigns over the previous decade, we noticed a right away want for corporations to amplify their storytelling throughout a number of channels. In a rapidly-changing post-pandemic world, gaining access to sensible writers that come armed with each enterprise and deep tech acumen is paramount to content material advertising and marketing success,” mentioned Todd Barrish, founder and president.
“We sought somebody that would put on a number of hats and assist advance enterprise outcomes for our shoppers. Jeremy checked all our packing containers and shares our imaginative and prescient for Indicate Media’s content material advertising and marketing technique and future as an company,” added Barrish.
Indicate Media’s content material advertising and marketing companies embrace:
Content Strategy
Thought Leadership Development
Content Creation and Editing
Social Media Execution
Hsu involves Indicate Media with greater than a decade of expertise as a journalist centered on masking science and expertise traits. His work has appeared in Wired, Scientific American, Discover Magazine, and IEEE Spectrum, amongst a number of different prime media publications. He will work carefully with Todd Barrish and the remainder of the Indicate Media crew to ship sensible content material and technique that channels every consumer associate’s distinctive voice and establishes their executives as material specialists and trade thought leaders.
Hsu obtained his grasp’s in journalism from NYU’s Science, Health and Environmental Reporting Program and undergrad in History and Sociology of Science from the University of Pennsylvania.
“Since my first encounter with Indicate Media in 2017, I’ve been constantly impressed by the company’s excessive diploma of professionalism and flexibility in representing a variety of shoppers throughout the B2B expertise market,” Hsu says. “Having beforehand been on the opposite facet of those conversations as a tech journalist, I’m wanting to work extra carefully with Indicate Media’s shoppers in telling the tales of how they’re adapting to a fast-changing world that’s continually being reshaped by rising technological, monetary and social traits.”
Callaway Turner additionally joins the Indicate Media crew as Account Coordinator. A latest graduate of Penn State University, she brings a background in analytics and communication technique and can play an vital position in serving to Indicate Media’s shoppers obtain constant data-driven outcomes.
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