Through his previous endeavours Abdul has been related to manufacturers like WhiteHat Jr, Flipkart, Viu OTT, InMobi, Mobiclicks.co.za, amongst others
upGrad, an edtech main, right now introduced the appointment of Abdul Wajid Shaikh because the Head of Performance Marketing for India. As half of his new function at upGrad, Abdul will likely be driving end-to-end efficiency advertising throughout digital platforms. Additionally, he may even work in the direction of streamlining and automation of the whole efficiency advertising processes to facilitate profitability.Abdul has been half of the digital advertising ecosystem for greater than a decade. He brings with him in-depth expertise in Performance Marketing, Programmatic shopping for, OTT, Mobile Ad-tech Operations, E-commerce Advertising, Social Media Marketing, and App Promotion. Through his previous endeavours Abdul has been related to manufacturers like WhiteHat Jr, Flipkart, Viu OTT, InMobi, Mobiclicks.co.za, amongst others. As a agency believer in upskilling and staying related, Abdul will likely be utilizing his experience to assist others upskill and in addition improve his skillset within the course of. On welcoming Abdul to his new function, Arjun Mohan, CEO-India, upGrad, stated, “We are thrilled to have one more LifeLong learner, Abdul who joins the upGrad household. Aligned with our imaginative and prescient, he brings with him deep area experience, given his decade-long expertise with different digital manufacturers. I’m assured that Abdul becoming a member of our dynamic efficiency advertising vertical will assist us scale newer heights whereas staying true to our imaginative and prescient and core beliefs.”Abdul Wajid Shaikh, Head of Performance Marketing, upGrad, added, “Being half of upGrad goes to be an thrilling new section for me. The edtech area is booming with potential and prospects ready to be explored. And upGrad is on the cusp of new potentialities and alternatives. I resonate with upGrad as a model and its philosophy of Lifelong Learning. While I’m enthused to carry all my expertise and experience to bolster upGrad’s presence, I’m additionally enthusiastic about choosing up new expertise alongside this journey.”upGrad had lately introduced the appointment of Shreyas Shevade because the Head of Creative and Content Marketing for India to combine its model messaging throughout conventional and new media. With an appointment of one other chief within the group, the edtech main is gunning for a completely built-in group to drive the model’s advertising methods.
