Amazon Hires Facebook’s Remy Merriex as Prime Video Global Head of Creative Marketing

Amazon employed promoting artistic veteran Remy Merriex, most lately at Facebook, as the most recent member of the Prime Video advertising workforce.Ukonwa Ojo, chief advertising officer of Prime Video and Amazon Studios, introduced that Merriex will be a part of Prime Video’s advertising workforce as world govt artistic director. In the brand new function, he’ll oversee growth of world artistic campaigns throughout the Prime Video model, content material and originals advertising. Merriex will start at Amazon on Aug. 9, reporting to Ojo, who was previously CMO of MAC Cosmetics earlier than she joined Amazon final 12 months.Merriex most lately served as world head of artistic for Facebook’s Messenger group. Prior to that, he led artistic on leisure and model advertising for Facebook Watch, Gaming, Live and Lasso (its now-defunct short-form video app).“I consider deeply that probably the most highly effective kinds of media will quickly be launched on-line first and that digital leisure is about to develop up and do to TV and movie what TV and movie did to radio and books,” Merriex says in his LinkedIn bio.Currently, Merriex can also be an adviser and mentor for The One School, a corporation that goals to assist Black creatives create world-class portfolios by way of free entry to some of the business’s finest expertise and management applications.Prior to becoming a member of Facebook in 2018, Merriex was group artistic director at advert company Walton Isaacson in L.A. and had stints at corporations together with Trailer Park, Digital Kitchen and Shazam Entertainment.Ojo is answerable for main world model and originals advertising for Amazon’s video leisure, reporting to Mike Hopkins, SVP of Prime Video and Amazon Studios. Earlier this spring, Amazon fashioned a brand new world leisure and media division, headed by longtime firm exec Jeff Blackburn, to whom Hopkins studies.

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