HAMBURG, Germany, Aug. 13, 2021 /PRNewswire/ — In January, Waterland Private Equity joined Yieldkit, a number one platform for content material monetization and for efficiency and internet affiliate marketing, as the bulk proprietor. Since then, Waterland has bundled its affiliate and efficiency advertising actions underneath YK Group GmbH. Now digidip, a specialist in premium content material monetization, has develop into the second firm to affix the group. The two affiliated corporations digidip and Yieldkit complement one another’s portfolios and are broadening the scope of their main world market positions in the areas of commerce content material and internet affiliate marketing even additional.Daniel Neuhaus, CEO Yieldkit. ©Raimar von WienskowskiTogether, digidip and Yieldkit generated €2.4 billion in world e-commerce revenues for advertisers in 2020. The duo is already the market chief in Europe and among the many high three in the USA.”We are really delighted to welcome digidip, the market chief in content material monetization for premium publishers, to the group. digidip is without doubt one of the few corporations from Germany that can also be among the many high gamers on the affiliate market, particularly in the USA, Great Britain and France,” mentioned Daniel Neuhaus, CEO of Yieldkit and the YK Group. “Merging our areas of experience is an actual milestone for us and will contribute towards our purpose of changing into the world’s primary supplier of commerce content material, an more and more vital matter for publishers.”Yieldkit is a content material monetization expertise platform specializing in commerce content material and in affiliate and efficiency advertising. The firm bridges the hole between content material and commerce, connecting 5,000 publishers and 72 networks with 50,000 advertisers in greater than 160 international locations. Matching is completed utilizing turnkey options with machine studying for contextual and semantic focusing on. Moreover, 5 APIs help any publishers who need much more flexibility and customized integrations.Sabrina Spielberger, founder and CEO of digidip: “We are thrilled to have discovered a technologically robust companion in Yieldkit who shares our imaginative and prescient of completely equipping publishers with modern and sensible instruments that can take their monetization and analytics to the following degree. The use of the mixed experience and energy of each applied sciences will allow them to realize far larger conversions and make higher selections for his or her content material.”Story continuesSabrina Spielberger based digidip in Berlin in 2013. The internet affiliate marketing firm specializes in content material and efficiency evaluation and gives expertise merchandise for content material monetization, particularly in the premium writer phase. More than 100 networks serving greater than 40,000 advertisers worldwide are linked to the meta community. Every day, digidip refers greater than 4 million customers from publishing gives to on-line shops. digidip is lively in 40 international locations worldwide; an important markets embody the USA, Germany, Great Britain and France.Dr. Carsten Rahlfs, managing companion at Waterland: “The participation in digidip is a vital step that not solely strengthens the place of our portfolio firm Yieldkit as a number one expertise platform for efficiency and internet affiliate marketing, but in addition goals to drive the additional development of the group. The partnership with digidip marks the primary vital milestone in our joint buy-and-build technique, and we’re assured that we are going to considerably advance our purpose of market management with additional acquisitions this 12 months.”About Yieldkit: Yieldkit is a expertise platform for efficiency and internet affiliate marketing that unites content material and commerce, now connecting 5,000 publishers and 50,000 advertisers together worldwide. Yieldkit makes use of a proprietary machine studying expertise for matching that analyzes publishers’ text-based content material in order to hyperlink particular phrases and key phrases accredited by the writer to appropriate e-commerce choices and marketed providers. Publishers are in a position to higher monetize their content material, whereas advertisers derive profit from high-performance native textual content hyperlinks. Yieldkit was based in Hamburg in 2009 by Oliver Krohne, who stays a shareholder together with CEO Daniel Neuhaus, investor Lars Hinrichs and Waterland Private Equity. Based in Hamburg, Yieldkit presently has 35 staff. www.yieldkit.comAbout digidip: digidip is a number one world content material and efficiency analytics community and a market chief in premium content material monetization. The affiliate firm’s meta-network gives publishers entry to an important networks and advertisers worldwide whereas specializing in the USA, Germany, and Great Britain. Using its proprietary expertise, digidip cuts by means of the complexities concerned in coping with the 1000’s of manufacturers, the assorted applied sciences, and the multitude of promoting codecs which might be part of efficiency advertising. The firm was based by Sabrina Spielberger in Berlin in 2013 and has since received a number of awards in the startup scene, together with ninth place in the Gründerszene Wachstumsranking, first place in the IT, web, software program, and providers sector of the Focus-Business Wachstumschampions, and thirty-fourth place in the “FT 1000: Europe’s Fastest Growing Companies”. https://digidip.internet/About Waterland: Waterland is an unbiased non-public fairness funding group that helps companies in realizing their development ambitions. With substantial monetary sources and business experience, Waterland permits its portfolio corporations to realize accelerated development each organically and by means of acquisitions. Waterland has places of work in the Netherlands (Bussum), Belgium (Antwerp), France (Paris), Germany (Hamburg and Munich), Poland (Warsaw), the UK (Manchester), Ireland (Dublin), Denmark (Copenhagen), and Switzerland (Zurich), and presently manages greater than eight billion Euro fairness. Since its founding in 1999, Waterland has constantly achieved above-average funding efficiency with its investments. Globally, Waterland holds rank 4 in the HEC/Dow Jones Private Equity Performance Ranking (December 2019) in addition to ranked eighth in the Preqin Consistent Performers in Global Private Equity & Venture Capital Report amongst world non-public fairness corporations. In addition, Real Deals has awarded Waterland the title “Pan-European House of the Year 2020”. www.waterland.dePress Contact Yieldkit: Susanne Weller T: +49 172 308 41 36E: [email protected] Contact Waterland: Florian Bergmann T: +49 89 2000 30 30 E: [email protected] Spielberger, CEO digidipYIELDKIT Logo (PRNewsfoto/YIELDKIT)CisionView authentic content material to obtain multimedia:https://www.prnewswire.com/news-releases/sights-set-on-global-leadership-digidip-and-yieldkit-together-ignite-new-stage-in-affiliate-marketing-301355036.htmlSOURCE Yieldkit
