Primary Arms introduced the promotion of Kenneth Ross to director of outbound advertising and marketing.
Ross joined Primary Arms as a senior artistic supervisor in 2020. Previously he labored as artistic director for a number of media shops, together with Autoweek Media Group and Athlon Outdoors. As director of outbound advertising and marketing, he’ll oversee artistic companies, multimedia, model advertising and marketing, affiliate marketing online, and social media technique.
“Ken joined Primary Arms a 12 months in the past and proved his {qualifications} by means of his dedication, work ethic and creativity. He has proven that he wished to maneuver ahead in his profession with extra duties inside our advertising and marketing division,” mentioned Ozge Cumberland, Primary Arms’ senior vice chairman of enterprise improvement, gross sales and advertising and marketing. “Ken brings a wealth of expertise, and we’re enthusiastic about his new function on the firm.”
Ross will work intently alongside Wilson Calil, Primary Arms’ director of inbound advertising and marketing, who manages search engine marketing, website content material and electronic mail advertising and marketing.
Photo courtesy Primary Arms
