Entravision Continues Digital and International Expansion with Full Acquisition of the Remaining Interest in Cisneros Interactive | Business

SANTA MONICA, Calif.–(BUSINESS WIRE)–Aug 31, 2021–Entravision Communications Corporation (NYSE: EVC) (“Entravision” or “the Company”), a number one international media and advertising and marketing expertise firm, at present introduced that the Company has acquired the remaining 49% curiosity in Cisneros Interactive. Entravision now owns 100% of Cisneros Interactive, having first acquired a majority stake in the firm in October 2020. With this full acquisition, Entravision will additional place the mixed platforms and service portfolio to be one of the largest premier international digital promoting options corporations.This press launch options multimedia. View the full launch right here: https://www.businesswire.com/information/house/20210831005982/en/
Over the previous decade, via each natural progress and acquisitions, Entravision’s digital advertising and marketing choices have expanded considerably. Entravision’s Digital enterprise now focuses on a number of key areas, together with: Top Tier international viewers and media representations; programmatic expertise; digital audio options promoting and branding; and cellular efficiency options. Cisneros Interactive maintains distinctive gross sales partnerships in 17 Latin American international locations, together with partnerships with Facebook, Spotify and LinkedIn. The firm additionally affords digital audio options and companies via illustration of an unlimited viewers reached via 350 publishers.“We are more than happy to proceed to speculate in the Cisneros Interactive – Entravision enterprise to boost our digital market management,” mentioned Walter Ulloa, Chairman and Chief Executive Officer of Entravision. “This three way partnership has been an awesome addition to Entravision, with impressively sturdy efficiency, management and tradition. Digital revenues have surged over the previous three quarters since our majority funding in Cisneros Interactive, and we plan to proceed to speculate in increasing our international footprint, administration and digital service instruments.”With the full possession of Cisneros Interactive, alongside with Entravision’s most up-to-date acquisition of MediaDonuts, which added digital capabilities in 7 international locations in Asia, digital now contains 73% of consolidated income as of the most lately reported quarter ended June 30, 2021. Digital Segment income improved over 1,000% year-over-year to complete $130.2 million for the second quarter 2021.“We are enthusiastic about this transaction and our continued partnership with Entravision,” mentioned Adriana Cisneros, CEO of Cisneros. “Working with Entravision over the previous 9 months has been an unimaginable alternative to develop the Cisneros Interactive enterprise with Entravision’s assets and broad community capabilities which have additional enhanced the sturdy consumer and partnership relationships we now have constructed with some of the world’s main digital corporations. Cisneros plans to take care of this lively partnership with Entravision by having the Cisneros Interactive administration staff proceed to handle the enterprise and by exploring new digital ventures at a world scale.”“Today’s announcement is a serious milestone for the Cisneros Interactive and Entravision staff, and I wish to thank them and our companions for making this accomplishment potential,” mentioned Victor Kong, Chief Executive Officer of Cisneros Interactive. “With the help of Entravision, Cisneros Interactive’s enterprise has reached new heights. Now, with Entravision buying full possession of our firm, we are able to take our management place even additional with extra synergies and by additional increasing our international attain.”For extra info on the transaction, please evaluation the Company’s most up-to-date filings with the Securities and Exchange Commission on Form 8-Okay.About EntravisionEntravision is a diversified international media, advertising and marketing and expertise firm serving shoppers all through the United States and in quick rising inhabitants facilities in greater than 30 international locations throughout Latin America, Europe and Asia. Our dynamic portfolio of companies consists of digital, tv and radio choices. Digital, our largest income phase, is comprised of 4 core companies: Entravision Digital, Smadex, Cisneros Interactive and MediaDonuts. Entravision Digital gives branding and efficiency digital options to shoppers and small- and mid-size companies all through the world, together with the U.S., Latin America and Europe. Smadex gives cutting-edge cellular programmatic options and demand-side platforms which allow advertisers to successfully execute efficiency campaigns utilizing machine-learned bidding algorithms. Cisneros Interactive gives distinctive digital advertising and marketing options representing main international publishers and ad-tech platforms in Latin America, whereas additionally managing the main digital audio community and options participant Audio.Ad. MediaDonuts gives digital advertising and marketing efficiency and branding companies in the Southeast Asia area and maintains distinctive business partnerships with some of the world’s main digital publishers and social media platforms. Beyond the digital house, Entravision has 54 tv stations and is the largest affiliate group of the Univision and UniMás tv networks. Entravision additionally manages 47 primarily Spanish-language radio stations that characteristic nationally acknowledged, Emmy award-winning expertise. Shares of Entravision Class A Common Stock commerce on the NYSE below ticker: EVC. Learn extra about all of our revolutionary media, advertising and marketing and expertise choices at entravision.com or join with us on social on LinkedIn and Facebook.About Cisneros InteractiveCisneros Interactive is the main digital promoting firm serving the Latin America area. The firm has an lively presence in 17 international locations, leveraging distinctive business partnerships with Facebook, Spotify, LinkedIn and different main media and expertise platforms. In addition, the firm has the main digital audio advert community with greater than 350 publishers via a full resolution expertise stack tech providing below the Audio.Ad model. Cisneros Interactive is a enterprise unit of Entravision Communications Corporation (NYSE: EVC).Forward Looking StatementsThis press launch comprises sure forward-looking statements, together with with out limitation the Company’s present expectations and intentions with respect to the submitting of its Form 10-Okay. These forward-looking statements, that are included in accordance with the protected harbor provisions of the Private Securities Litigation Reform Act of 1995, might contain recognized and unknown dangers, uncertainties and different components which will trigger the Company’s precise outcomes and efficiency in future intervals to be materially completely different from any future outcomes or efficiency urged by the forward-looking statements in this press launch. Although the Company believes the expectations mirrored in such forward-looking statements are based mostly upon affordable assumptions, it may give no assurance that precise outcomes won’t differ materially from these expectations, and the Company disclaims any responsibility to replace any forward-looking statements made by the Company. From time to time, these dangers, uncertainties and different components are mentioned in the Company’s filings with the Securities and Exchange Commission.

View supply model on businesswire.com:https://www.businesswire.com/information/house/20210831005982/en/CONTACT: Entravision:Christopher T. YoungerChief Financial Officer310-447-3870Kimberly EsterkinADDO Investor [email protected]: UNITED STATES NORTH AMERICA CALIFORNIAINDUSTRY KEYWORD: SOCIAL MEDIA BLOGGING OTHER COMMUNICATIONS CONSUMER ELECTRONICS TECHNOLOGY AUDIO/VIDEO MARKETING ADVERTISING GENERAL ENTERTAINMENT COMMUNICATIONS HISPANIC OTHER TECHNOLOGY ENTERTAINMENT CONSUMER INTERNET MOBILE/WIRELESSSOURCE: Entravision Communications CorporationCopyright Business Wire 2021.PUB: 08/31/2021 04:30 PM/DISC: 08/31/2021 04:30 PMhttp://www.businesswire.com/information/house/20210831005982/en

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