Burnley-based Bellyflop can often be discovered filming and producing video content material for purchasers, however has now turned its consideration to enabling them make their own with the help of its new online platform.
Encouraging the creation of consumer generated content material, it’s meant to make consumer testimonials and case research videos a lot simpler to produce and distribute for businesses which are keen to set up their credentials by leveraging social proof.
Mark Robinson, operations director at Bellyflop, stated: “There are numerous online video modifying and internet hosting instruments out there however nothing fairly like this. Video testimonials are actually highly effective, permitting potential clients to hear instantly from present clients about their experiences, however acquiring them hasn’t at all times been simple and there’s nonetheless been a want to edit them into one thing that appears and sounds interesting, all of which takes effort and time.
“Our new platform takes care of the whole end-to-end course of. Users can request their clients to file video on their computer systems and cellular gadgets and add it instantly to the platform, the place music and related captions are added routinely, ensuing in polished, skilled however genuine testimonials prepared to be revealed online and on social media.”
The platform additionally allows customers to ship video emails which is a game-changer for gross sales groups and relationship managers as purchasers actually like the private contact. The video e mail helps businesses stand out in their purchasers’ mailboxes for all the correct causes.
Lisa Edge, managing director of Lancashare, is an early adopter of the platform and stated: “We completely love utilizing Bellyflop Video. It’s given us so many benefits and it’s nice worth for cash.
“It’s simple to use, and the size and format of the videos we’re ready to produce are excellent for our viewers to digest. We use it to ship video emails, seize video tales, and all of our testimonials at the moment are obtained utilizing Bellyflop Video. It’s the right mix for sharing our exercise and is certainly serving to us to attain a wider viewers.”
The online software program is accessible to particular person business customers on subscription, however there’s additionally an choice for digital and social media marketing businesses to provide it to their purchasers on a white label foundation.
According to statistics collated by Wordstream, 51% of marketing professionals worldwide title video as the kind of content material with the most effective Return on Investment (ROI). 87% of online entrepreneurs use video content material. The hottest video varieties made by entrepreneurs in 2021 embody presentation videos (49%) and testimonial videos (48%).
