New Statesman Media Group launches in Abu Dhabi – Campaign Middle East

New Statesman Media Group (NSMG), a worldwide media-tech firm, has launched a brand new workplace in Abu Dhabi Global Market (ADGM), the worldwide monetary centre in Abu Dhabi, inside its expertise ecosystem WeWork x Hub71.
With entry to 89 million annual customers and greater than 30 B2B trade websites in its wider community, NSMG selected Abu Dhabi to launch its cutting-edge B2B content material advertising and marketing expertise Lead Monitor and to be nearer to its Middle Eastern shoppers, whereas selling titles, together with The New Statesman, Tech Monitor, Capital Monitor, Press Gazette, Spears Wealth Management and Elite Traveler, which celebrates its twentieth anniversary this yr.
With a rising variety of discerning enterprise readers already in the area, NSMG appeals to those that worth thought-provoking and insightful writing alongside data-driven journalism. NSMG is defining how political, financial, cultural, technological, and social points are altering the world – and telling these tales to the folks delivering that change.
Eleanor Slinger
With Abu Dhabi’s deal with diversification, FDI and vitality transition, NSMG regional director Eleanor Slinger stated: “As a part of our worldwide progress technique, Abu Dhabi was the pure launchpad for our media tech enterprise, which brings our distinctive B2B and B2C digital advertising and marketing content material answer, Lead Monitor, to extra Middle East shoppers who worth high-quality journalistic content material focused at senior decision-makers and influencers and makes use of AI expertise in a robust and interesting approach.”
New Statesman Media Group can be an official media accomplice of ADGM’s Fintech Abu Dhabi week, which takes place from 22-24 November 2021.
The New Statesman has lately launched a brand new visible id for its journal and web site www.newstatesman.com, maybe probably the most bold redesign in its 108-year historical past. The redesign is a part of the most recent part of growth because it takes The New Statesman’s award-winning journalism to a much bigger worldwide viewers throughout a number of platforms.
As a part of its growth, Tim Ross joined on 6 September as government editor, politics from Bloomberg. The New Statesman may also construct out its setting and local weather change protection below Philippa Nuttall whereas Adam Tooze, the writer and financial historian, has joined as a contributing author.
Jason Cowley, The New Statesman’s editor-in-chief, stated: “In an age of pandemic, polarisation, local weather disaster and political upheaval, our mission stays unchanged: to grasp, analyse and clarify the defining points driving change in the world. We have an open thoughts and robust convictions. We particularly worth independence of thought, the spirit of criticism and a willingness to debate – and we consider our new design expresses this spirit.”
To have fun the launch of its new web site, readers can get pleasure from open entry till twentieth September 2021 at www.newstatesman.com.
Comments

https://campaignme.com/new-statesman-media-group-launches-in-abu-dhabi/

You May Also Like

About the Author: Amanda