Thrive helps put Staffordshire on the map with place marketing website

Member Article

Following a aggressive pitch, Thrive, the Cheshire based mostly model and demand company, has launched a brand-new website to advertise Staffordshire.
The ‘We Are Staffordshire’ place marketing marketing campaign launched in November 2020, with a remit to rejoice the area and promote the space as a lovely place to stay, work and go to.
Dave Powell, co-founder of Thrive, commented: “We’re completely delighted to be working with the crew at We Are Staffordshire; as my dwelling county I genuinely really feel enthusiastic about the space. Situated at the coronary heart of Birmingham, Manchester and Derby, Staffordshire is a nationally valued centre. It’s the dwelling of worldwide companies, main centres for studying, and a few of the nation’s most spectacular countryside.”
Building an lively community of passionate ‘Staffordshire Ambassadors’, from companies, academia, and the area people, is at the coronary heart of the marketing campaign. And supporting them with a readily accessible marketing toolkit of content material and picture property was a key requirement of the website, in addition to a devoted registration and onboarding pathway for brand spanking new Staffordshire Ambassadors.
Louisa Grocott, Place Brand Manager at We Are Staffordshire is delighted with the outcomes up to now: “Staffordshire’s heritage is steeped in innovation and we’re globally famend for altering the means the world operates.
“Since the launch of the website and following a sequence of Ambassador and roundtable debates with a few of the Midlands key media titles, we’ve recruited over 70 inspirational Staffordshire Ambassadors – the website Thrive has created for us has been instrumental in reaching that by means of a devoted sign-up and unique member space for our ambassadors.”
Last month Thrive, collectively with undertaking companion PSL, supported We Are Staffordshire in the launch of a devoted member portal and on-line merchandise retailer, enabling customers to create their very own branded marketing supplies and order Staffordshire marketing to print.
Thrive help shoppers with strategic planning, inventive improvement, branding, built-in campaigns, digital marketing, website improvement and content material marketing.

This was posted in Bdaily’s Members’ News part

Sara Wheater

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