In an interview with G20, Neha Nagar, Founder & CEO of TaxationHelp.in and Digital Content Creator talks about her enterprise Taxationhelp the place she supplies companies like GST, ITR and enterprise registrations. Excerpts:Q. You’re an eminent digital content material creator within the realm of Finance. How did your journey unfold because the CEO of Taxationhelp.in?A. I come from a decrease center class household. I’ve at all times had goals of being unbiased and free. I attempted to clear my CA exams once I was advised about it being the very best paying profession choice. Unable to clear my finals, I stored attempting completely different profession choices as effectively. I began working at IIFL securities after finishing my MBA. I labored there for nearly a yr however quickly realised that I’ve to do one thing of my very own so as to obtain freedom and independence.That’s once I determined to begin my very own tax agency Taxationhelp and simply into the primary 6 months of beginning up, the pandemic arrived and every part bought shut. Having ample time on my fingers, I took to social media to promote my enterprise by making small movies round shares, crypto and taxes. Soon I began getting numerous responses and queries from the viewers so I began creating content material full time with my enterprise Taxationhelp the place we offer companies like GST, ITR and enterprise registrations.Q. You ship a data based mostly on data starting from finance to crypto-currency, inventory markets & taxation. How does a shopper attain you?A. I began my enterprise fully on-line. I used all digital platforms like Google for my enterprise itemizing, made our personal web site and positioned our companies on social media platforms.We used to run adverts for our enterprise and helped folks with tax consultancy, clients attain us by way of our web site the place all particulars can be found like our companies & contact particulars.We additionally present some session about their enterprise, plus every part is on-line as of late due to the pandemic so Google conferences assist us serve increasingly more purchasers throughout India. With all these one to one companies/classes, I’m additionally creating content material on taxes, shares and crypto on Youtube/Instagram to educate the viewers.Q. How does the income stream work in your organization?A. We have completely different companies from taxation to advertising and marketing and we’re increasing it to different streams as effectively.We present tax registrations, enterprise registrations, tax consultancy, ITR submitting, Trademark submitting, and so on. In our advertising and marketing companies, we offer web site growth, Facebook and Google adverts, Influencer advertising and marketing and social media administration companies.Basically, we want to be a one stop solution for our purchasers. If you begin what you are promoting, we’ll be there to assist you with session and companies proper from mission studies, enterprise registrations, and advertising and marketing after which all of your taxation and accounting compliances may also be dealt with by us.Q. How many subscribers do you could have until date?A. I’ve over 4.78 Million followers throughout social media platforms. I’m creating enjoyable and educative content material on greater than 4-5 platforms like Instagram ( 712k ) , Youtube ( 195k ) , Facebook (103k ) , Linkedin ( 12k ) & all different social media platforms ( 100k + ).We are attempting to attain the lots by way of all video platforms. For eg: Short video platforms (3 million on Trell, 100k on MOJ , takatak, and so on )Our Instagram deal with for my firm Taxationhelp.in has over 89k followers and rising every day.Q. How has Covid impacted what you are promoting & shoppers at giant who come to you for steerage?A. Covid-19 has modified the service trade fully. Earlier folks used to are available in particular person and focus on about companies and so we have been restricted to serve solely close by space. But as a result of every part is now on-line, we will present companies throughout India conveniently which really assist us save a lot of cash plus it is vitally handy for clients additionally to get entry to all these companies proper from their properties. It is saving numerous cash now but it surely bought very troublesome to run the enterprise in lockdown; folks even struggled to pay recurring bills. Although, 3-4 months into the lockdown, issues began getting again regular and now the service trade is doing significantly better than pre-covid ranges.
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