This week in small enterprise information, we realized about plenty of issues, some troubling (a Santa scarcity) and others encouraging (monetary alternatives for enterprise homeowners).As the calendar turns to December, many people naturally begin fascinated by Christmas. But may you think about a Christmas with out Santa Claus? Wait, there’s a film about that, proper?Small Business Trends spoke with the head of considered one of the high Santa recruiters and bookers who advised us this yr is not like others in the previous as a result of there merely aren’t sufficient Santa Clauses.Find out how that is affecting small companies – and it’s – on this report we filed earlier this week: Yes, Virginia, There is a Santa ScarcityAnd whereas that’s distressing, we continue to learn about extra alternatives for small enterprise homeowners making an attempt to get well from the pandemic or adapt to the modifications it’s delivered to how folks do enterprise and work together with companies.Check out all the newest grant alternatives for small companies nationwide on this report: Last Minute Small Business Grants Available in 2021Small Business News – December 3, 2021Here’s what else is occurring in the small enterprise world this week:Google My Business Becomes Google Business ProfileGoogle My Business has turn into Google Business Profile. This will permit small companies to raised handle their profile and have interaction with their prospects by bringing Google Search, Google Maps, and their respective apps straight from Google My Business apps.Treasury Launches 2021 State Small Business Credit Initiative Application PortalThe U.S. Department of the Treasury has launched the 2021 State Small Business Credit Initiative (SSBCI) portal. The portal will present entry to $10 billion, which is made potential by the American Rescue Plan Act of 2021. This is a substantial enhance from the first SSBCI and the $1.5 billion it provided in 2010.Shoppers Not Starting Early on Holiday Shopping Despite Supply Chain WarningsA current report has found that an anticipated spike in procuring exercise has not occurred, regardless of encouragement to take action as a consequence of potential provide chain points. Businesses have been urging customers to begin their vacation procuring earlier this yr due to potential low inventories brought on by the provide chain points.Shutterstock and Staples Partner to Help Small BusinessIt was lately introduced that inventory images supplier Shutterstock has fashioned a partnership with Staples to launch a brand new interactive design expertise for small enterprise homeowners. The two corporations will be part of collectively to broaden Staples’ turnkey design experiences to incorporate an enormous content material library and easy picture modifying instruments.Influencer Marketing Continues to Grow in USInfluencer advertising and marketing continues to develop in the United States, with 2021 witnessing a 26.7% enhance in sponsored Instagram posts. Meanwhile, sponsored tales elevated by 33.5%, with influencers creating a mean 16 sponsored tales every week. The rising demand for this sort of endorsement promoting was unveiled by the ‘2022 The State of Influencer Marketing’ report.Wow! This Many Americans Made Money as a Creator in 2021The first ever sizing examine has revealed 2021 to be the yr of the content material creator, with 11.5 million Americans contributing to the Creator Economy by producing revenue from social media platforms like TikTok, Youtube and Instagram. The examine was carried out by MBO Partners and additionally revealed that 7.Texas Man Gets More Than 9 Years in PPP Loan Fraud SchemeAccording to court docket paperwork, Lee Price III, 30, of Houston, Texas is the newest man to get sentenced in a Paycheck Protection Program (PPP) fraud case. And with lots of of criminals underneath indictment by the Department of Justice (DOJ), he gained’t be the final.2021 Holiday Shipping Deadlines for USPSThe USPS simply introduced the vacation transport deadlines for 2021. And for small companies which can be relying extra on transport as a part of their operations, these are some crucial dates. 2021 USPS Holiday Shipping Deadlines With eCommerce, small enterprise homeowners at the moment are transport merchandise throughout their metropolis, state, nation, and even round the world.The Biggest Challenges Facing Small Business in 2022The new yr will current further challenges and alternatives for small companies as the nation remains to be concerned in the COVID-19 pandemic. On The Small Business Radio Show this week, Ross Buhrdorf, the founder and CEO of ZenBusiness PBC discusses these challenges and suggestions for first time micro enterprise homeowners.You’ll Probably Be Surprised to Know How Many Companies are Using AI Writing ToolsWhen it involves writing content material, a big variety of companies are counting on synthetic intelligence (AI). This content material writing development was unveiled by a brand new large-scale examine carried out by Semrush, suppliers of content material, search engine optimization, PPC and social media options.Image: Depositphotos
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