The former chef-turned-entrepreneur helping food businesses get social media savvy

This week’s 30-second interview is with Nathan Snoddon, the founding father of Food Story Media What is Food Story Media?Philosophically, we at Food Story Media consider that all the things has a story, a objective, and most significantly, a narrative. From a technical standpoint, it’s a one-stop digital media firm helping all manufacturers inside the food world to develop their identification on-line by telling tales in a unprecedented means utilizing our distinctive strategy to content material advertising and marketing, branding, social media, design, and manufacturing. We started the enterprise with a decade of expertise within the food & beverage business and a need to assist businesses communicate clearer, louder and wider. We’re a bespoke company based mostly in central London and work solely with those that are really obsessed with their craft. Who’s behind it?I began Food Story Media in 2018, with nothing greater than a ardour for storytelling and the need to assist individuals talk their message. Gratefully, I had a good friend and mentor Clare Smyth by my aspect to assist form what we’d change into. Now, we’ve got an unimaginable crew who individually deliver a wealth of vitality to our philosophy and work. I’m a giant believer in individuals, I spend money on those that need to develop and provides them the setting to create one thing unimaginable. As Food Story Media grows, all of us develop… “A rising tide raises all ships”.More from Small BusinessHow did the concept come about?Back when social media was nonetheless within the early levels, I used to have my very own chef Instagram account known as “Food Story Boy” the place I shared my very own ardour for delicacies and my private opinions on the business. I started to develop a powerful eye for images and videography. All by way of my cooking profession, I had seen press and media come into institutions with nothing greater than a quick from their senior to seize an impassive shot for an article or net put up. They had no concept of the fervour, the drive, or the sacrifice concerned within the artwork of the culinary world and it confirmed by way of the images taken. I used to listen to issues like “ maintain up that plate of food and smile” or “faux to toss one thing in that frying pan and have a look at the digicam”.I wished to vary the way in which the business might be seen and heard, I wished to inform the story of food. I started one thing that wasn’t executed earlier than, I name it kitchen reportage. It was extra like documenting the candid journey of a restaurant and I started to do that voluntarily for different eating places. When my subsequent place as a chef got here to an finish because of a closure, I had a call to make – to take a leap and transfer on this compelling new path or pursue a Michelin 3-star kitchen to proceed my cooking profession. I had a chat with Clare and he or she noticed the way forward for what it might be as a lot as I did, so I used my redundancy cash to purchase some gear and the remainder is historical past. With the assistance and assist from my life accomplice Alla, we labored day and night time to forge what Food Story Media would change into. What’s in retailer for you this 12 months and subsequent?This 12 months, we’re totally booked and specializing in our present initiatives whereas strategising for subsequent 12 months’s plans to develop our crew and likewise launch our first podcast named “Ingredients of Success” which you’ll comply with on social media to be taught extra about!Otherwise, we’ll start plans to develop to New York to assist these obsessed as a lot as we’re to inform their food tales.

https://inews.co.uk/inews-lifestyle/cash/small-business/former-chef-turned-entrepreneur-helping-food-businesses-get-social-media-savvy-1359640