IZEA to Power Influencer Marketing for Highly Anticipated Theatrical ReleaseIZEA Caps Record-Breaking January With Fortune 100 Contract ExpansionIZEA to Power Influencer Marketing for Highly Anticipated Theatrical ReleaseOrlando, Florida, Feb. 03, 2022 (GLOBE NEWSWIRE) — IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier supplier of influencer advertising expertise, knowledge, and providers for main manufacturers, right now introduced it has been awarded a mid-six-figure contract growth by a mass media and leisure firm. The firm has awarded IZEA a brand new contract to advertise a significant film launch in 2022. IZEA has an ongoing partnership with the media conglomerate, supporting a rising listing of main title launches over the previous a number of years. Their funding in influencer advertising has grown right into a multi-million-dollar relationship on an annualized foundation for IZEA.“This contract was the capstone to a record-breaking begin of 2022 for IZEA,” mentioned Ted Murphy, Founder and CEO of IZEA. “It was our greatest ever January for managed providers bookings and a continuation of the momentum we noticed all through 2021.”“We are thrilled to develop our relationship and promote this beloved leisure franchise,” continued Murphy. “Our workforce has had the pleasure of supporting the success of lots of the greatest film titles launched for the reason that onset of COVID-19. Our influencers covet these campaigns and relish the chance to be concerned in cosplay of their favourite characters. Some of our most profitable initiatives of 2021 concerned the leisure trade and I can’t wait to see the inventive concepts our influencers publish for this launch.”To work with IZEA as both an influencer or a marketer, go to izea.com.About IZEA Worldwide, Inc.IZEA Worldwide, Inc. (“IZEA”) is a advertising expertise firm offering software program {and professional} providers that allow manufacturers to collaborate and transact with the total spectrum of right now’s high social influencers and content material creators. The firm serves as a champion for the rising Creator Economy, enabling people to monetize their content material, creativity, and affect. IZEA launched the trade’s first-ever influencer advertising platform in 2006 and has since facilitated almost 4 million transactions between on-line consumers and sellers. Leading manufacturers and businesses companion with IZEA to extend digital engagement, diversify model voice, scale content material manufacturing, and drive measurable return on funding.Story continuesUse of Key Performance MetricsBookings are a measure of all gross sales orders minus any recognized cancellations or refunds with respect to such gross sales orders or refunds. Management makes use of bookings to tell expectations of whole gross sales exercise. Bookings usually are not at all times an indicator of income for the quarter and may very well be topic to future adjustment. Revenue from Managed Services bookings are sometimes acknowledged over a nine-month interval on common, although bigger contracts could also be acknowledged over longer intervals of time.Safe Harbor AssertionThis press launch accommodates forward-looking statements inside the which means of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements, that are primarily based on sure assumptions and describe our future plans, methods and expectations, can typically be recognized by way of forward-looking phrases resembling “anticipates,” “believes,” “estimates,” “expects,” “intends,” “might,” “plans,” “initiatives,” “will,” “would” or different comparable phrases. Examples of forward-looking statements embody, amongst others, statements we make concerning expectations of gross sales exercise, income and margins primarily based on bookings, plans to extend the scale of our gross sales workforce, the monetary affect of investments in our software program enterprise, and continuation of recent IZEAx clients and their impact on future gross sales.Forward-looking statements contain inherent dangers and uncertainties, which might trigger precise outcomes to vary materially from these within the forward-looking statements, because of varied elements, together with, amongst others, the next: aggressive circumstances within the content material and social sponsorship section by which IZEA operates; failure to popularize a number of of {the marketplace} platforms of IZEA; altering financial circumstances which can be much less favorable than anticipated; and different dangers and uncertainties described in IZEA’s periodic reviews filed with the Securities and Exchange Commission. IZEA assumes no obligation to replace any such forward-looking statements to replicate precise outcomes or modifications in expectations, besides as in any other case required by regulation.AttachmentCONTACT: Martin Smith IZEA Worldwide, Inc. Phone: 407-674-6911 Email: [email protected]
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