ShopBack has appointed Jeremy Lim (pictured) as its head of marketing, Singapore. In his new position, Lim will handle a staff of 18 folks throughout ShopBack’s on-line affiliate and the not too long ago launched in-store cost characteristic. He reviews on to Fern Nannaphat, nation common supervisor, Singapore.
Lim instructed MARKETING-INTERACTIVE that he’s inspired to know the way ShopBack has firmly established itself as a family title in on-line affiliate marketing since its launch in 2014. “This serves as the proper basis for me to attain the objective of creating ShopBack Pay as the number-one in-store cost technique in Singapore. And in the end, to attain the mission to make buying rewarding with the best cashback, a pleasant journey of discovery and accessible for our customers,” he added.
Lim was previously nation supervisor at YouTrip for over a 12 months, and beforehand took on the roles of head of marketing and marketing supervisor within the firm. During his time as head of marketing at YouTrip, Lim was answerable for the corporate’s total marketing actions, together with person acquisition and budgeting, in keeping with his LinkedIn. He was additionally tasked with sourcing and negotiating marketing partnerships in Singapore, as nicely as managing native and regional media communications of all firm milestone bulletins.
In response to MARKETING-INTERACTIVE, YouTrip mentioned that Kelvin Lam, regional common supervisor who’s at the moment main each YouTrip Singapore and Thailand enterprise developments and the eventual roll-out of YouBiz, would be the appearing nation supervisor in Singapore till the corporate finds a alternative rent.
Prior to that, Lim was marketing supervisor at LEVEL3 Singapore. According to his LinkedIn, he was answerable for the acquisition of modern tech startups into the LEVEL3 group, as nicely as positioning the corporate as a thought chief in company innovation and expertise catalyst.
Over the years, Lim has additionally co-founded a number of companies, such as Almost Famous, Moonstone Bar, 21moonstone, Coworking Singapore, Workwander, MAKERSCUT and Piccolo+.
Separately, Fave’s Ng Aik-Phong not too long ago joined as its managing director to spearhead the rollout of ShopBack In-Store and ShopBack Pay in Thailand, Taiwan and Australia. In his position, Ng will likely be answerable for driving service provider adoption and forging strategic partnerships in these two product strains. According to ShopBack then, Ng’s appointment comes after the group’s foray into the fintech and funds area.
ShopBack additionally appointed former affiliate marketing director at Klook Travel, Emily Tan, as its head of marketing in Malaysia in December final 12 months. As head of marketing, Tan instructed MARKETING-INTERACTIVE then that she is answerable for aiding customers to navigate the gross sales dates and offers with the totally different manufacturers.
Related articles:Fave’s Ng Aik-Phong joins ShopBack as MDShopBack MY checks out with Klook’s Emily Tan as head of marketingShopBack searches for SG marketing lead, acquires purchase now pay later agency hoolahShopBack formally apologises for TikTok advert, takes full duty
https://www.marketing-interactive.com/shopback-jeremy-lim-marketing
