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Affilka by SOFTSWISS expands the capabilities of its internet online affiliate marketing monitoring platform with the launch of a brand new module for poker websites. Affilka can now present its providers not solely to on-line casinos and sportsbooks, but in addition to on-line poker websites.
The new poker module will allow purchasers working on-line poker websites to reap the benefits of Affilka as effectively. The new module consists of an up to date API, which will likely be used to course of consumer gaming exercise on on-line poker rooms. In addition to click on knowledge, registrations, deposits, and cash-outs, the Affilka internet online affiliate marketing platform will acquire, retailer and course of the next on-line poker participant knowledge:
Poker Rounds Count – the variety of rounds a participant has performed in a poker recreation
Poker Bets Sum – the guess sum a participant has positioned in poker video games
Poker Rake Sum – the fee charge taken by the poker site working a poker recreation
Poker Bonuses Sum – the sum of bonuses issued to the participant
Poker Balance Corrections Sum – the quantity of guide changes to the participant’s steadiness
Poker Third Party Fees Sum – any charges paid by a web-based poker site for varied third social gathering providers
Poker Net Revenue Sum – the poker web site internet revenue excluding bonuses, steadiness changes, and third-party charges.
Along with the API replace, the Affilka workforce expanded the Сommission Сonstructor for CPA, RevShare and Hybrid offers (a mix of CPA and RevShare).
Under the CPA mannequin, associates are paid for a selected participant motion or mixture of actions. When calculating CPA offers poker websites will be capable to bear in mind such parameters as time from a participant registration to a deposit (or assembly different qualification standards), whether or not a participant has an lively self-exclusion restrict as a part of accountable gaming practises, duplicate gamers, and a consumer standing (verified or blocked). From now on, for CPA funds, not solely participant deposits but in addition poker participant actions, akin to Poker Rake Sum per participant or Poker Bets Sum per participant may be taken into consideration. So, to be able to pay an affiliate accomplice the CPA reward for a referred participant, the participant should deposit a specified quantity throughout a specified interval and/or the Poker Rake Sum from that participant and/or their Poker Bets Sum should attain a specific amount.
When utilizing the RevShare mannequin, the poker web site pays the affiliate a proportion of the income. A poker web site proprietor could pay associates a proportion of the gross income which is the rake generated by the referred gamers. The proprietor may pay a proportion of the Net Revenue (rake minus bonuses, steadiness changes, third-party charges akin to fee system charges, taxes, poker community charges, and so forth.).
“I’m happy to announce the launch of the long-awaited poker module that can develop Affilka protection. Not solely casinos and sportsbooks but in addition on-line poker websites will now be capable to use our platform’s distinctive instruments to accumulate new gamers. Poker is a crucial a part of the iGaming trade, so we have now labored arduous to supply our software program answer for poker rooms”, commented Anastasia Borovaya, Product Owner at Affilka.
When it involves postbacks, they’ve additionally been refined. In addition to the basic postbacks for registration, first deposit, any deposit, qualification, in addition to on line casino and sportsbook NGR, Affilka has added postbacks for Poker Rake Sum and Poker Net Revenue Sum. Moreover, qualifying postbacks now embody variables containing the Poker Rake Sum values of a qualifying participant.
The Affilka affiliate administration software program platform permits casinos, sportsbooks and poker websites to run affiliate applications to be able to promote their companies. With Affilka’s instruments, it’s potential to trace the effectiveness of affiliate applications, organise work with associates and analyse participant behaviour.
About SOFTSWISS
Affilka by SOFTSWISS is an affiliate administration platform for iGaming operators. The platform allows operators to handle affiliate companions throughout a number of manufacturers, optimise advertising and marketing spend, and analyse participant ROI from companions.
SOFTSWISS is a broadly–acclaimed iGaming knowledgeable, supplying licensed software program options for managing on-line playing operations. The firm has a world workforce, which counts 1,000+ workers and has an official presence in Malta, Belarus, Poland and Georgia. SOFTSWISS holds plenty of gaming licences, together with Curacao, Malta, Estonia, Belarus, Belgium, Sweden, Nigeria, Ghana, Serbia and Greece. The firm has an unlimited product portfolio, which incorporates an Online Casino Platform, Game Aggregator with 1000’s of on line casino video games, the Affilka affiliate platform, Sportsbook Platform and the Jackpot Aggregator. In 2013 SOFTSWISS was the primary on the earth to introduce a bitcoin–optimised on-line on line casino answer.
Related
https://europeangaming.eu/portal/latest-news/2022/02/10/108984/affilka-by-softswiss-launches-poker-module/
