Several free packages for those that personal or have an interest in beginning a business will probably be provided this week at The Corner in New Kensington, together with the introduction of a four-week “boot camp” open to business house owners and entrepreneurs in New Kensington or Arnold.
The events, starting Tuesday night time and operating via Thursday, are being held as a part of Penn State’s “Startup Week,” a universitywide occasion that’s held each spring.
The Corner, Penn State New Kensington’s innovation hub, is at 701 Fifth Ave.
The Corner has absolutely reopened following a shutdown throughout the pandemic, and masking is non-compulsory, mentioned Alyssa Pistininzi, group operations supervisor. Most events at The Corner are open to business house owners from wherever throughout the area.
“We’re actually enthusiastic about having the ability to reconnect and have interaction with the group and allow them to know we’re right here for them,” Pistininzi mentioned. “If you’re an current business or excited about a business or simply beginning out, we’re right here for you and we’re right here to assist.”
The first program, at 5:30 p.m. Wednesday, will cowl digital advertising for small companies.
Rich Breymeier, CEO and founding father of Flashpoint Digital Marketing, will focus on social media advertising, paid digital promoting, utilizing LinkedIn to generate leads, business advertising programs, content material creation, search engine advertising and the best way to delegate advertising.
Three packages will probably be held Wednesday.
Luke Kephart, the entrepreneurship and business coach for The Corner, will probably be obtainable from 9:30 a.m. to midday to debate business concepts and wishes, the best way to develop a business and make business plans for new or current companies. Kephart is accessible at The Corner each Wednesday and by appointment, Pistininzi mentioned.
The Corner will probably be open for walk-in excursions from midday to 4 p.m. Wednesday. Pistininzi mentioned these needing a spot for distant work or who’re in studying in regards to the facility and its providers are welcome to cease in.
An open home to introduce a brand new program provided by The Corner in collaboration with Bridgeway Capital will probably be held from 7 to 9 p.m. Wednesday.
The “Small Business Reboot” is meant for companies primarily based in New Kensington or Arnold, Pistininzi mentioned. It will run from 7 to 9 p.m. over 4 Wednesdays starting April 20 with a session on business plan growth. Future periods will cowl advertising and branding on April 27, mortgage readiness on May 4, and accounting and taxes on May 11.
Expert mentors will come in to debate the matters throughout every session, Pistininzi mentioned.
Registrations for this system will probably be accepted at Wednesday’s open home.
“We’re actually enthusiastic about this collaboration with Bridgeway Capital,” she mentioned. “It’s going to reinforce what we presently do right here and attain a wider viewers and supply extra providers and help to entrepreneurs.”
Reservations for Small Business Reboot are usually not required however are inspired; electronic mail [email protected] or [email protected].
The final occasion for the week begins at 5:30 p.m. Thursday and can concentrate on business fashions. Steve Leonard, packages supervisor for the Digital Foundry at New Kensington, will focus on how business fashions differ and the best way to design one.
Brian C. Rittmeyer is a Tribune-Review employees author. You can contact Brian at 724-226-4701, [email protected] or by way of Twitter .