Mumbai: Bangalore primarily based model advocacy platform, Socxo, has introduced the launch of ‘Socxly’ in India. It is an natural social marketing platform for merchandise and acts as a one-stop tool for content material entrepreneurs and creators.
Socxly is the following degree of quick hyperlinks, which is a necessity in immediately’s increasing digital media universe. It goals at being a game-changer tool for content material creators and entrepreneurs who use ‘quick hyperlinks’ for social posts, to distinguish their content material in immediately’s ever-demanding social media universe.
Besides serving to entrepreneurs create fast quick hyperlinks with ‘Branded URLs’ on its net and cell app, Socxly presents a completely built-in set of options to make the quick hyperlinks ‘smarter’ for social sharing and posting, by permitting entrepreneurs to configure the quick hyperlinks as clickable social playing cards, insert a name to motion banners & pixel retarget codes, embed UTM & URI parameters for any model/non-brand content material together with file-based hyperlinks.
This is the primary time {that a} ‘quick hyperlink’ tool generator has been constructed with distinctive and well-defined options which have all the time been a latent want for entrepreneurs however by no means addressed clearly inside a single content material marketing tool. Posting content material utilizing random ‘quick hyperlinks’ and footage is a routine for many social entrepreneurs as a part of their natural social marketing. But, merely posting quick hyperlinks and footage with out the context of consumer motion on the publish, click-based measurement and attributes is a chance misplaced in social marketing.
The key goal for social posting is to drive consciousness/demand/lead technology by attracting customers to view the posts, and activate them to interact, click on and take the customers to the meant touchdown pages for conversion/gross sales.
Socxly additionally presents a primary of its form ‘natural social campaigns’ function, to drive social referral marketing for buyer advocacy, worker, or accomplice referral marketing on social media.
Speaking about this new product Socxo co-founder and CEO Sudarsan Rao mentioned, ‘We realized that content material/social entrepreneurs had been underutilizing the ability of social media and had been depending on a number of instruments to run their natural content material posting on their social pages. Socxly is an try to supply a single level resolution to entrepreneurs for all their ‘natural social marketing and marketing campaign’ efforts and together with its core tool Socxo, to extend the worth of their content material marketing by additional distributing/amplifying via trusted influencer/model advocacy.”
https://indiantelevision.com/mam/marketing/mam/socxo-launches-social-media-marketing-tool-socxly-in-india-220530
