Fortress Brand Group Acquires Taylor & Pond, a Leading Beauty-Focused Digital Demand Generation Agency

Fortress Brand Group Acquires Taylor & Pond, a Leading Beauty-Focused Digital Demand Generation Agency

Taylor & Pond’s 360° Digital Marketing Approach Enhances Fortress’s Value Proposition and Expands its Capabilities as a Global Omnichannel Growth PlatformNEW YORK, June 1, 2022 /CNW/ — Fortress Brand, a international omnichannel accelerator, achieves its third transformational transaction by becoming a member of forces with 360° digital advertising company, Taylor & Pond. Based in San Diego, California, Taylor & Pond specializes within the magnificence, well being, and wellness {industry} by providing a full spectrum of digital advertising companies, together with social media advertising, content material creation, influencer advertising, paid digital media, inventive growth, e mail advertising, and web site growth.With this strategic partnership, Fortress Brand expands its capabilities and additional deepens its magnificence, well being, and wellness experience. Through its latest acquisitions and with a international crew of over 250 staff spanning three time zones, Fortress Brand, together with inventive company, School House, worldwide digital advertising company, Finc3, and now Taylor & Pond, has the flexibility to help rising manufacturers within the client product area at any stage of their life cycle throughout a number of companies, together with international market administration, demand technology, efficiency advertising, inventive branding and technique, and knowledge analytics and reporting. The addition of Taylor & Pond enhances Fortress’s relationships with present model companions by with the ability to supply them extra inventive and digital demand technology capabilities by means of an built-in development platform.”Partnering with Taylor & Pond is a large alternative for Fortress. This provides each businesses the flexibility to unlock new consumer bases by means of mixed service choices to drive model development throughout a number of platforms whereas leveraging our mixed knowledge and know-how. Today we carry collectively two nice groups that share a ardour for creating worth for his or her purchasers throughout the digital panorama,” says Matt Beer, Co-Founder and Co-CEO of Fortress Brand.Story continuesPresident of Taylor & Pond, Siri Fomsgaard states, “I’m past thrilled with our new partnership and being a part of the highly effective Fortress Group! This new digital alliance will strengthen our 360-digital advertising companies and Taylor & Pond purchasers will profit instantly. I’m significantly excited concerning the industry-leading Amazon and knowledge analytics capabilities that our high magnificence and wellness manufacturers can now make the most of to extend on-line gross sales each right here within the U.S. and in Europe.”Fortress is a technology-driven platform and its omnichannel acceleration companies are supported by its personal proprietary software program that gives its model companions with a real-time dashboard into their market enterprise and highly effective market insights and analysis. Taylor & Pond enhances Fortress’s proprietary know-how platform by widening the information pool to incorporate sources equivalent to social, search, and webstore; offering its model companions with a holistic view of knowledge throughout all digital channels.”After an unbelievable 27 years I discovered the right accomplice in Fortress Brand”, says Cindy Pond, Founder and CEO of Taylor & Pond. “T&P is the main 360-digital advertising company for the wonder and wellness {industry} and in partnering with Fortress and their capabilities in Amazon, analytics, and efficiency advertising, we’re poised to speed up our purchasers’ market development like by no means earlier than.”Co-Founder and Co-CEO Alex Beer concludes, “We sit up for welcoming Taylor & Pond into Fortress Brand’s collective of corporations and are excited to proceed on this path as a best-in-class accomplice to all present and future purchasers.”Fortress Brand Fortress Brand is a international digital market accelerator that represents acclaimed manufacturers throughout a multitude of industries, together with magnificence and private care, well being and wellness, and client product items. Founded in 2012 and headquartered in New York, Fortress, together with its household of corporations, School House, Finc3 Marketing Group, and Taylor & Pond, affords its purchasers an built-in platform to speed up digital development at any stage in a model’s lifecycle together with full-service market administration, model technique and inventive companies, 360-degree efficiency advertising, knowledge analytics, and worldwide technique all beneath one roof. Fortress has been acknowledged as one among Inc.’s 5,000 Fastest-Growing Companies in 2020 and 2021 and can also be trusted by Amazon as a verified company accomplice.Contact Name: Gabrielle MaksianOrganization Name: Fortress BrandE mail: [email protected] unique content material to obtain multimedia:https://www.prnewswire.com/news-releases/fortress-brand-group-acquires-taylor–pond-a-leading-beauty-focused-digital-demand-generation-agency-301559283.htmlSOURCE Fortress BrandCisionView unique content material to obtain multimedia: http://www.newswire.ca/en/releases/archive/June2022/01/c9824.html

https://finance.yahoo.com/information/fortress-brand-group-acquires-taylor-154500710.html

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