Jayanta Jenkins is leaving his publish as head of Content Marketing for Disney Branded Television and National Geographic Content after a yr and a half. His final day is June 10.
Jenkins joined Disney in December 2020 as head of Content Marketing for Disney Branded Television and National Geographic Content, overseeing all advertising and publicity for the content material created by each divisions. His appointment was revealed in Peter Rice’s large Disney General Entertainment restructuring announcement in November 2020, which noticed the portfolio’s advertising operations cut up into three areas overseen by Jenkins; Shannon Ryan, President of Content Marketing, Hulu and General Entertainment; and FX’s advertising president Stephanie Gibbons. Jenkins reported to Ayo Davis, president of Disney Branded Television, who succeeded Gary Marsh within the publish final yr, and Courteney Monroe, president of National Geographic Content. Davis and Monroe introduced Jenkins’ departure in an inner memo this morning. A alternative is predicted to be named quickly.
“A artistic powerhouse, Jayanta was initially recruited to guide advertising for Disney Channel – a job that quickly expanded to embody oversight of content material advertising and publicity throughout Disney Branded Television and National Geographic,” Davis and Monroe stated within the joint notice to workers. “He leaned into the problem, main a newly-integrated, cross-functional crew throughout a interval of unprecedented progress for our companies – all whereas most of us had been working remotely! Throughout, Jayanta has been a tremendously considerate, collaborative and gracious companion, and we are going to miss him.”
In his function, Jenkins led a centralized crew answerable for all artistic advertising, media planning, publicity, expertise relations, occasions and award technique actions selling the content material created by National Geographic Content and Disney Branded Television. He oversaw the event and execution of campaigns to create consciousness, drive tune-in and affinity constructing for model programming and franchises, working intently with Disney Media & Entertainment Distribution’s community business advertising crew and Disney+ advertising crew.
“When I first joined you 18 months in the past, I embraced the chance to attempt one thing new. I’ve beloved my expertise right here and it has supplied me immense private {and professional} progress,” Jenkins stated in an organization e-mail. “But I’ve at all times been one to guide my life with self-awareness, and that has led me to understand that I wish to give attention to what I like most, my real ardour, which is engaged on artistic.”
Prior to becoming a member of Disney, Jenkins was international government artistic director at Cheil Worldwide, Samsung’s in-house company, the place he led international initiatives for Samsung Mobile. He additionally served as Twitter’s first international head of Creative, and in addition held artistic management roles at Apple Beats by Dre, Chiat/Day, Wieden+Kennedy and The Martin Agency.
Here are Jenkins’ inner notice and Davis and Monroe’s memo:
From Jenkins:
Team –
I’m writing in the present day to share some information with you.
When I first joined you 18 months in the past, I embraced the chance to attempt one thing new. I’ve beloved my expertise right here and it has supplied me immense private {and professional} progress. But I’ve at all times been one to guide my life with self-awareness, and that has led me to understand that I wish to give attention to what I like most, my real ardour, which is engaged on artistic. So, I needed to share that I can be leaving Disney subsequent Friday, June tenth. My plan is to return to my roots, after I spend extra time this summer time with my son.
Upon reflection, I understand that my total profession has been full of attempting new issues. Making your self enterprise exterior of your consolation zone in an effort to develop is what that is all about. As the quote goes, “Take the danger… or lose the possibility.” And the chance this job supplied me did simply that.
I’m pleased with the necessary, award-winning and culturally related work now we have achieved collectively, and it has been my pleasure and privilege to work alongside every of you. I’ve discovered a lot, and can at all times be glad about this chance. My successor can be inheriting an unbelievable crew.
Thank you for all of your assist and I want you all one of the best. Please keep in contact.
Jayanta
From Davis and Monroe:
As lots of you might have heard, Jayanta Jenkins can be leaving us subsequent Friday. We needed to take this chance to share our respect and appreciation for all that he contributed to Disney Branded Television and National Geographic throughout his time with us.
A artistic powerhouse, Jayanta was initially recruited to guide advertising for Disney Channel – a job that quickly expanded to embody oversight of content material advertising and publicity throughout Disney Branded Television and National Geographic. He leaned into the problem, main a newly-integrated, cross-functional crew throughout a interval of unprecedented progress for our companies – all whereas most of us had been working remotely!
Throughout, Jayanta has been a tremendously considerate, collaborative and gracious companion, and we are going to miss him.
We are working to announce a successor quickly, however for now, please be a part of us in wishing Jayanta all of the happiness he deserves, and nothing however one of the best in his subsequent endeavors.
-Ayo and Courteney
https://deadline.com/2022/06/jayanta-jenkins-exits-head-of-content-marketing-for-disney-branded-television-nat-geo-content-1235038105/
