** Revenue enhance potential for Android games that reach PC customers through Amazon
** Flexion-published games on the forefront of Windows 11/Amazon partnership
LONDON, twenty seventh of October, 2022 – Flexion Mobile Plc (Nasdaq: FLEXM), the games advertising firm at this time declares that builders whose games can be found on the Amazon Appstore simply acquired a PC enhance as Microsoft launched Windows 11 with the Windows Subsystem for Android(TM). This permits PC customers to run Android apps.
Flexion already helps builders take their Android games from Google Play to a spread of different app shops, together with Amazon, boosting each income and viewers numbers. Now these games can be performed by PC customers with Windows 11, due to the deal between Microsoft and Amazon.
“Windows 11 customers must select to put in the Amazon Appstore and it stays to be seen how many individuals do this,” says Jens Lauritzson, CEO of Flexion. “But even when solely a fraction of PC players set up, that represents an unlimited enhance in reach over what Amazon achieves by itself.”
Windows 10 has a staggering 1.4 billion month-to-month energetic customers and the most recent model of the PC working system is anticipated to exceed that determine.
Flexion will get Android games from prime builders and adapts them for the choice app shops together with Amazon, Huawei’s App Gallery, Samsung, Xiaomi GetApps and the One Store. It then markets these games to maximise audiences and income. Developers see vital will increase of their income on prime of what they earn by way of Google Play. They obtain that with none upfront prices and little effort due to Flexion’s know-how which takes care of the work concerned.
Flexion recommends placing games on all the choice app shops to get the utmost return and people builders who’ve already put their games on Amazon at the moment are ready to reap rewards.
Not each recreation will probably be appropriate for enjoying on PC and the Amazon Appstore is curating content material to ensure Windows 11 customers reach one of the best content material. Already three Flexion games can be found on Windows 11 through the Amazon Appstore:
** Evony: The King’s Return (Top Games is the developer),
** Rise of the Kings (ONEMT is the developer)
** Z Day (FunPlus International is the developer)
More games are anticipated to go reside quickly, as soon as they’ve accomplished the testing and approvals course of.
“It’s a win-win,” says Jens. “Microsoft will get nice new content material for its PC customers, whereas Amazon Appstore, and the builders who’re on it, get a a lot wider reach for his or her games. That has the chance to enhance the sport’s metrics over time.”
For extra data
Niklas (*11*) CFO, Email: [email protected]. Tel: +44 207 351 5944
About Flexion Mobile Plc:
Flexion Mobile Plc grows income and audiences for games. It does this by way of its distribution and influencer advertising providers. Flexion works with a rising variety of prime grossing builders all over the world. Using its experience, expertise and know-how Flexion builds income and audiences for builders by taking Android games and making them fly on the choice app shops, together with the Amazon, Samsung, Huawei, Xiaomi and ONE Stores. In 2022, the corporate acquired the main influencer advertising company Audiencly GmbH. Flexion Mobile Plc is listed on Nasdaq First North Growth Market, Shortname: FLEXM. Certified Adviser is FNCA Sweden AB, +46(0)8-528 00 399, [email protected]
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