LOS ANGELES, CA. (Ivanhoe Newswire) — From vogue to enjoyable, well being, parenting and profession, you’ll be able to wager there’s an influencer for that! I’m speaking about the folks you see on social media with two million, ten million, 100 million followers. The extra folks you could have following you, the extra money you make. The influencer marketing trade has reached 16 billion {dollars} this yr. In reality, 93 % of all entrepreneurs have opted to make use of influencers in the previous yr. The prime influencer is Cristiano Ronaldo, one of the finest Portuguese soccer gamers in the world, with 443 million followers. He’s adopted by Kylie Jenner, from the Kardashian household, with 339 million followers. Now there’s a new group of influencers taking social media by storm.
Grandfluencers are altering the face of Instagram, TikTook and YouTube.
81-year-old Sandra Sallin has 30-thousand loyal followers.
“They’ve informed me that they, that I make them completely satisfied. That they like seeing a lady of my age who nonetheless wears lipstick, I care about the world and that I haven’t given up.” says Grandfluencer, Sandra Salin.
Lonni Pike goes by grey hair and tattoos.
“The boulder and the brighter and the braver i get, the extra colourful I turn out to be.” Says Grandfluencer, Lonni Pike.
In simply three years, Lonni’s attracted 1,000,000 and a half followers on TikTook. The 58-year-old says most of them are millennials.
“I’ve 1,442,000 ladies between the ages of 18 and 35 who observe me.” Lonni Pike added.
And for some, Lonni’s message is a lifesaver.
“You have reaffirmed my dedication to loving myself and my tattoos.” says Lonni Pike.
Lonni and Sandra are simply two of a rising quantity of grandfluencers. The Old Gay Guys have greater than two million followers, Joan MacDonald turned her life round together with her first journey to the fitness center at age 71. Now at 75 she has 1 level 4 million folks following her health journey. And though all their themes range, their messages are very comparable.
“I hope that I can encourage ladies to not to surrender.” Says Sandra Sallin.
“I’m not invisible, and I received’t let anyone suppose that I’m invisible.” Sallin added.
Using their social media may present the world you’ll be able to love the age you might be, be related and nonetheless have one thing to say.
Lonni Pike mentioned, “You will be simply as vibrant and simply as daring and simply as fierce at 50 as you will be at 20.”
Sandra Sallin completed with, “It’s simply type of letting folks know that they’ll nonetheless be alive and dwelling and be curious and that you simply don’t must be, what, 14, 18 or a Kardashian.”
How a lot cash you may make as a micro-influencer is up for debate…a preferred formulation is 100 greenback a submit for each 10,000 followers.
Lonni’s newest enterprise, she’s doing a podcast together with her sons, Robert, and Brandon. It’s referred to as, We’re in Trouble Now. You can discover that on Spotify and iTunes.
Sources:
https://www.tiktok.com/@grayhairandtattoos/video/6895101904905325829?_r=1&_t=8VgKQBSYkm3&is_from_webapp=v1&item_id=6895101904905325829 https://influencermarketinghub.com/influencer-marketing-statistics/ https://www.favikon.com/weblog/top-instagram-influencers https://www.instagram.com/reel/CillWt6p8fK/?igshid=YmMyMTA2M2Y= https://www.tiktok.com/@grayhairandtattoos/video/6988671792818785542?_r=1&_t=8VgKU6w74CB&is_from_webapp=v1&item_id=6988671792818785542 https://www.tiktok.com/@grayhairandtattoos/video/6913574149986258181?_r=1&_t=8VgL5eUsg6V&is_from_webapp=v1&item_id=6913574149986258181 https://www.tiktok.com/@oldgays/video/7142514250110717230?is_from_webapp=v1&item_id=7142514250110717230 https://www.tiktok.com/@womenshealthuk/video/6938042484870139142?is_from_webapp=v1&item_id=6938042484870139142
https://www.latimes.com/world-nation/story/2021-09-06/social-medias-70-up-grandfluencers-debunking-aging-myths
Contributors to this information report embrace: Marsha Lewis, Producer; Roque Correa, Videographer and Editor.
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