Title: Digital Marketing ManagerContract: Permanent, Full-timeLocation: Berlin / HybridSalary: € – based mostly on expertise & aggressive with efficiency bonusRough Trade is coming to Europe, on and offline.For over 40 years, Rough Trade has been trusted by clients and the music trade to shine a highlight on one of the best new music from all around the world. This has afforded Rough Trade a novel function and scope of alternative inside the UK and Global music retail trade. There isn’t any different music retail buying expertise fairly like that supplied by Rough Trade. This function is a novel probability to be a part of one thing actually particular inside the music retail panorama, and for the fitting candidate to actually make their mark.This is a implausible alternative for an skilled Digital Marketing skilled to hitch a properly-regarded, independently owned omnichannel retailer to form the market entry of Rough Trade’s digital proposition and E-commerce in Europe.Working with the senior groups within the UK & DE, the Digital Marketing Manager will get pleasure from a excessive-profile function inside the enterprise and be a key driver within the agency’s continued success.You will report on to the EU Managing Director.Key ResponsibilitiesOwn the output and efficiency of all Rough Trade EU retail digital channels, together with roughtrade.com & social media.Support E-Commerce efficiency by way of efficient day-to-day administration of Rough Trade’s web site & SoMe channels. Reviewing key metrics similar to conversion fee, buyer engagement, AOV & different efficiency indicators.Deliver an distinctive buyer journey throughout all digital platforms by way of to product supply, together with click on and acquire from the model’s retail community. Listen to consumer suggestions to adapt our method and providers.Make tactical modifications inside the staff to adapt to market circumstances, making certain the enterprise is on the forefront of the trade and gaining aggressive benefit at each alternative.Support our acquisition technique by way of PPC, search engine optimisation & Affiliate advertising along with our UK-based mostly acquisition supervisor.Perform platform evaluation of Rough Trade’s Social Media channels and optimizations by way of analytical deep divesUnderstand and execute internet advertising campaigns (Facebook / Instagram, Tik Tok, Google Ads, and so on.)Research and report on developments and modifications within the digital landscapeInform the staff’s understanding of the quick-paced, dynamic world through which followers work together with music digitallyReport on efficiency specializing in key analytics and metrics, together with management of selling funds.Experience and Skills3+ years expertise in digital advertising. Ideally, with a music/retail enterprise background.Fluent in German and EnglishExpertise and expertise working with technical groups in a product/venture administration function.Strong organisational expertise with a confirmed report of supporting a number of tasks directly with tight deadlinesIn-depth understanding of social media and skill to harness platforms successfullyFinger on the heartbeat of key advertising developments and new platformsExperience with third-get together digital advertising instruments and analytic platforms for IG, FB, Tik Tok, TwitterDemonstrated capacity to invent and execute modern ideasRobust analysis skillsCommercially focussed with a terrific understanding of the metrics which might be value trackingMotivated by delighting clients with a agency understanding of what makes a terrific digital expertise for our clients.Strong understanding of digital advertising developments and Rough Trade’s positioning inside the music retail market.You would be the in-home skilled for all issues Digital Marketing. Experience working at a sophisticated stage inside a buyer focussed E-Commerce setting could be preferrred.You will be capable to show a observe report of creating profitable digital advertising methods.Joining a individuals focussed enterprise, your robust technical expertise can be backed by nice individuals expertise. Your ardour for all issues digital and delivering success for the enterprise can be self-evident, as will your dedication.This is a uncommon alternative for a gifted Digital Marketing skilled to considerably affect the longer term progress of a quickly increasing enterprise and make the function your individual.At Rough Trade we worth variety and inclusion throughout all the things that we do. From the data that we promote, to the occasions that we maintain, to the unbelievable people who work in our shops, we’re dedicated to delivering the very best expertise for everyone.Department: E-CommercePlaces: Berlin, Germany
https://www.musicbusinessworldwide.com/jobs/tough-commerce-digital-advertising-supervisor-de/
