The creator economic system is catching the eye – and wallets — of notable VCs.
Creator-focused startups are elevating tens of millions of {dollars}.
Here are the pitch decks that 24 startups utilized in Series A, Seed, and pre-Seed rounds.
The phrase “creator economic system” skyrocketed as a buzzword in 2021 as creators, VCs, and entrepreneurs rushed to money in on a booming {industry}.More than 70,000 individuals used the phrase on-line between January and September 2021, in accordance to United Talent Agency’s IQ division, which tracks influencer-industry developments.Money spent by entrepreneurs within the influencer-marketing {industry} is estimated to exceed $6 billion in 2023, in accordance with Insider Intelligence — however the creator economic system now extends far past advertising and marketing.Fueling this speedy progress is the tens of millions of {dollars} being invested into startups like link-in-bio service Linktree (valued at $1.3 billion in 2022) or affiliate marketing online platform LTK (valued at $2 billion in late 2021). Creators themselves are getting buyers, too, and teams — like esports staff Faze Clan — are going public.Here are 13 buyers and VC companies funding modern startups within the creator economyIn 2021, greater than $5 billion was invested into creator-focused startups within the US, in accordance with The Information.And whereas buyers could also be taking a look at barely various factors now that the larger market has cooled off, they’re nonetheless searching for startups creating sensible instruments for creator companies.For occasion, July — a creator economic system startup with a mission to simplify the model deal course of — introduced in December a $2.3 million pre-seed spherical led by Alexis Ohanian’s Seven Seven Six fund.So, how do creator economic system startups land these investments? Often, it begins with a pitch deck. Lumanu, a creator-focused monetary startup, makes use of a easy pitch deck that’s extra of a “dialog guider,” cofounder and CEO Tony Tran instructed Insider.”My pitch is at all times why, what, how, and why now?” Tran stated. (Read the total pitch deck right here.)Skye, a career-coaching startup, had totally different decks relying on the kind of investor or fund they have been pitching to.”I had two totally different variations, relying on the fund,” stated Jessica Wolf, Skye’s CEO and cofounder. “If I knew a fund was extra into pre-seed, all in regards to the founder, I had one deck. But if I knew that they have been a numbers individual, I might use one other one.”But each startup has a distinct method.Insider talked with founders who’ve pitched their startups to buyers about their course of. They broke down the pitch decks they used to safe tens of millions of {dollars} in funding. Read the pitch decks that helped 24 creator-focused startups to fundraise tens of millions of {dollars}:Restream, a livestreaming different to platforms like Amazon-owned Twitch: $50 million Series A (14 pages)Pearpop, a creator advertising and marketing platform: $18 million Series A (18 pages)Spoon Radio, a social audio startup: $17 million Series A (15 pages)Kyra, a content material studio, expertise administration agency and influencer advertising and marketing platform: $15 million Series A (20 pagesLumanu, a business-solutions platform for creators: $12 million Series A (8 pages)Hype, a platform for link-in-bio and different creator-monetization instruments: $10 million Series A (13 pages)Slip.stream, a music startup centered on players: $7.5 million Series A (13 pages)Scenario, a generative-AI startup to create gaming artwork and belongings: $6 million Seed (8 pages)Authoritive, a web-based course-development startup: $5 million Seed (11 pages)Brag House, an esports startup: $5 million Series A (24 pages)Glystn, an AI-powered group administration platform: $4 million Seed (15 pages)Anima, an augmented-reality startup: $3 million (15 pages)Spark, a digital artwork platform from YouTuber Moriah Elizabeth: $2.5 million Seed (9 pages)(*24*), a startup serving to e-commerce manufacturers get low-cost advertisements: $2.5 million Pre-Series A (9 pages)July, a “expertise supervisor in your pocket” for creators: $2.3 million Pre-Seed (9 pages)Supercast, a podcast subscriptions startup: $2 million Seed (20 pages)Chartmetric, a music information and measurement firm: $2 million Seed (46 pages)Ultimate Playlist, a music-marketing startup: $2 million spherical (9 pages)Squads, a startup that helps creators mint and promote crypto cash: $1.8 million Pre-Seed (12 pages)Skye, a career-coaching platform: $1.6 million Pre-Seed (33 pages)Magroove a music distribution and discovery platform: $1.6 million Seed (21 pages)Stagetime, knowledgeable networking startup for performing artists: $1.5 million Seed (13 pages)Jubilee, a content material studio trying to increase past YouTube and TikTok: $1.1 million Seed-Plus (12 pages)Spore, a content material and group constructing startup: $1 million Pre-Seed (17 pages)Hashtag Pay Me, a startup that helps creators worth model offers: $200,000 Pre-Seed (9 pages)Our Future, a short-form video information model that targets Gen Z: acquired (15 pages)
https://www.businessinsider.com/pitch-decks-used-by-content-creator-economy-startups
