If you need to see success on TikTook, you want to find out how to get extra eyes on your content material. Part of your TikTook advertising technique ought to focus on constructing a following, however a very powerful half ought to emphasize how to get extra views on TikTook. More views imply extra engagement; extra engagement means constructing a stable social media following.
Throughout this text, you’ll be taught extra about what a TikTook view is, why they matter, plus 12 methods to get extra views to your TikTook movies.
What is taken into account a view on TikTook
It looks like each social media platform has totally different guidelines for what dictates a “view.” On YouTube, a view is just counted as soon as somebody has been watching your video for 30 seconds. On Facebook, it’s when somebody has watched your video for 3 or extra seconds.
On TikTook, a view is counted the second somebody lands on certainly one of your movies. Even in the event that they scroll away instantly, it’s nonetheless counted as a view.
How a lot does TikTook pay for every view?
There’s no set charge that TikTook pays per view. However, high creators have acknowledged that they obtained round two to 4 cents for every view on their movies due to income earned from the TikTook Creator Fund.
Should you purchase views on TikTook?
Under no circumstances must you ever purchase likes, views, followers or some other sort of social media metric. The numbers may look good on paper however inflated metrics gained’t translate to long-term success. In the tip, this will likely truly hurt your corporation, as this will likely violate TikTook’s Terms of Services and Community Guidelines.
Instead, observe our ideas for getting extra views on TikTook organically—and put that pockets away.
Why views matter on TikTook
Views are an essential TikTook metric. Views showcase what number of instances folks have seen your movies. The extra views you get, the extra your movies are proven, steered and shared.
More than that, the extra views you get on TikTook, the extra probably you’re to obtain different sorts of engagement—feedback, follows, shares. While your observe rely is the most definitely means to measure an account’s measurement, your view rely—the folks truly seeing your movies—issues simply as a lot.
You want to find out how to get extra views on TikTook so as to develop your account, attain a wider viewers and positively affect your corporation’s backside line.
How to get extra views on TikTook: 12 important methods
If you’re on the lookout for methods to enhance your views on TikTook, strive these 12 methods and measure your enhancements.
1. Add hashtags to your content material
Hashtags exist on almost each social media platform as a means to categorize, tag and seek for content material, and TikTook isn’t any totally different. TikTook hashtags are used equally—however will also be used for tendencies and challenges.
Using hashtags might help much more TikTook customers uncover your content material and increase your view rely. However, you want to be strategic about your hashtag use.
Make certain you’re utilizing hashtags which might be each related to your content material and are well-liked, making certain you’ll be able to generate some attain out of your hashtags.
Here are a number of key methods to discover the perfect hashtags:
Pay consideration to hashtags your rivals are utilizing
Use a device like TikTook Hashtags to discover well-liked choices
Start typing hashtags into the caption and let TikTook autopopulate choices
Browse by the For You Page to uncover trending hashtags
Here’s an instance of how one can incorporate hashtags into your caption to assist increase your attain:
2. Create a multi-part sequence
If you’ve created a video that has carried out properly, use that to your benefit. Make it a multi-part sequence by arising with extra content material of an identical nature.
For instance, the Morning Brew crew created a video translating phrases into company communicate. Their viewers liked it, so that they’ve began creating extra. In the TikTook video beneath, that is half 4 in a sequence that they will hold constructing on, so long as they will generate extra content material for it.
TikTook permits customers to create playlists now, so you’ll be able to even add the entire elements of every sequence to a listing, making it simple for customers to view all related movies inside one single feed.
3. Include well-liked music
Use well-liked music and sound clips inside your video content material. If somebody likes the music clip, they will click on on the spinning album within the backside proper nook to view extra movies that use it, probably main them to uncover your content material.
Here’s an instance of a video that Duolingo’s crew created with the owl mascot and a pair different crew members doing a well-liked TikTook dance together with the corresponding music.
While you don’t essentially have to do a TikTook dance, incorporating trending sound bytes can nonetheless be a good way to get extra views.
4. Follow viral TikTook tendencies
Similarly, following viral tendencies is one other good way to achieve traction on your TikTook. There are many several types of tendencies—dances, as talked about above, challenges, memes, and so forth.
One viral meme has been to use a clip of Jennifer Lawrence from her current Hot Ones interview (an interview the place celebrities reply questions whereas consuming wings that get sequentially hotter), the place she repeats “What do you imply?” over and over. Grammarly executed this viral pattern completely in its video beneath.
One of the perfect methods to achieve an understanding of viral tendencies on TikTook is to spend a superb little bit of time truly consuming content material on the platform. Take a have a look at rivals and different model accounts, however merely scroll for a bit every week as properly to be sure you keep up-to-date on new TikTook content material concepts.
5. Know your audience
Who is your audience? Knowing your buyer and who you’re making an attempt to attain on TikTook might help you to create content material that they really need to see. When you create content material that your audience truly enjoys, they’re going to be extra probably to have interaction with it, share with their buddies and observe your account—all of which leads to much more views.
Start by making a buyer persona. Put collectively a profile of precisely who you’re making an attempt to attain—particularly once you use social media information to accomplish that. This may give you an understanding of which sorts of content material every persona can be keen on consuming.
Next, analyze your rivals. What are they posting? Better but, which of their posts will get probably the most views and engagement? How are you able to incorporate related methods along with your audiences?
Then begin creating. Cater your content material to your particular viewers. And regulate your content material technique based mostly on their reception.
6. Find the perfect instances to put up on TikTook
Posting on the proper instances may guarantee higher odds of your viewers seeing your content material. (*12*) to our information, the perfect instances to put up on TikTook embrace:
Tuesdays from 2 to 6 p.m.
Wednesdays from 2 to 5 p.m.
Thursdays from 3 to 5 p.m.
However, they will change by business and by model. To discover your individual finest instances to put up, concentrate to your TikTook analytics and when your viewers is most definitely to be on-line.
7. Cross-promote your movies
Share your TikTook movies on different platforms to additional unfold the phrase. You can simply share them to Instagram Stories, or you’ll be able to repurpose TikTook movies as Instagram Reels or YouTube Shorts. Consider additionally sharing hyperlinks to your TikTook movies on X (previously referred to as Twitter) so as to forged a wider web.
8. Create movies from feedback
If somebody feedback on a video with a query, you’ll be able to reply to it as a textual content remark or reply with a brand new TikTook video. Doing the latter creates a hyperlink from the brand new video to the previous. Those keen on seeing what the remark stemmed from will then go watch the unique video, netting you much more views.
As you’ll be able to see on this instance from Persona Cosmetics, you an use this tactic as a means to announce product restocks. The crew used this remark to showcase the performance and house of the favored make-up bag with different Persona Cosmetics merchandise to announce that the “bag is again.”
9. Duet/sew well-liked movies
Another means to create new TikTook movies is by dueting or stitching an present TikTook video. A sew performs a part of an present video earlier than you are taking over with your individual recorded video. It’s a good way to add extra context or commentary to another person’s video.
A duet, such as you see beneath from OREO, locations your video alongside an present video. This is ideal for reacting to one other video, like OREO did with an ice cream sandwich recipe utilizing its cookies as a foremost ingredient.
Incorporating duet and sew movies into your technique could be a good way to generate extra views—particularly should you use movies from well-known creators.
10. Work with influencers
Speaking of well-known creators, partnering with them as a part of your influencer advertising technique could be a good way to attain a good wider viewers on TikTook. If customers see a well-recognized face, akin to a social media influencer, athlete or superstar, they’re probably to stick round and watch, share and observe your content material.
Similarly, if in case you have influencers create content material that includes your model on their very own channels, their viewers might faucet over to your profile and begin watching a few of your movies.
Here’s an instance of an influencer advertising marketing campaign that Chipotle did with a well-liked meals reviewer on TikTook.
11. Participate in TikTook challenges
There are many several types of TikTook challenges, however the primary two varieties are branded challenges and neighborhood challenges. Branded challenges are challenges that relate again to your services or products and that your model creates as a means to have interaction your viewers. Community challenges are began by creators and TikTook customers.
Try creating a singular branded problem to your viewers to take part in to see how a lot attain you’ll be able to generate. Or, hold an eye fixed out for neighborhood challenges that make sense to your model or product to be a part of. TikTook challenges can do wonders to your attain.
12. Create lots of content material
Finally, create lots of content material. TikTook recommends posting 1-4 instances/day, and if you need to sustain the momentum and actually develop your account, it’s a good suggestion to share as a lot content material as usually as you’ll be able to.
Consider batch creating content material so that you’ve got lots to share for every week or two earlier than you want to create extra. Post each day at a minimal—extra, should you can—so as to enhance the variety of views your TikTook account can get. In truth, it might be value making a social media content material calendar to assist plan your TikTook content material upfront.
Start getting extra views on TikTook
Increase your TikTook views and begin rising your account. Build a stable TikTook and social media advertising technique so you’ll be able to enhance views, followers, attain and a lot extra. With a stable basis, you’ll be able to generate gross sales and consciousness for your corporation by TikTook.