Bharat Matrimony teamed up with digital video advertising company, Social Beat Films, to create a sequence of thumbstopper movies showcasing their newest function, interest-based matching.
Bharat Matrimony’s new interest-based matching function employs cutting-edge algorithms to attach like-minded people on a deeper stage. Social Beat Films has launched into a inventive journey to supply a sequence capturing the need for this now important method to matchmaking.
Vikas Chawla, Co-Founder, Social Beat, stated, “We are excited to increase our current partnership on the media entrance, to inventive options. This sequence as an extension of the Be Choosy marketing campaign brings to life three thumbstopper movies, that are vertical, short-form video creatives constructed round a powerful emotional core to relate a model’s story. This fascinating new content material format addresses brief consideration spans within the period of cellular promoting. SB Films is happy to amplify and scale this marketing campaign.”
Arjun Bhatia, CMO, Matrimony, stated, “There is a large quantity of content material vying for consideration in at this time’s digital world which leads to restricted buyer consideration. We are all the time looking out for progressive mediums to win again thoughts house. We imagine Thumbstopper movies are a robust instrument to chop via the muddle and seize consideration. Social Beat has continuously innovated and we imagine that Social Beat Films might be invaluable to us.”