Under this mandate, iCubesWire will craft specialised content material and spearhead strategic influencer marketing campaigns, focusing particularly on the MENA region.iCubesWire, has secured the influencer marketing mandate for Dabur.In the fast-paced markets of the Middle East, Influencer Marketing is rising quickly, matching the region’s estimated market worth of $1.3 billion. Dabur, has been broadening its product portfolio,focusing intensively on its operations in the Middle East. Dabur gives a variety of merchandise in the Middle East, together with oral care, hair care, skincare, and extra, reflecting its adaptability to the regional market calls for.Under this mandate, iCubesWire will craft specialised content material and spearhead strategic influencer marketing campaigns, focusing particularly on the MENA region and different rising markets by leveraging its distinctive community of influencers. The influencer marketing campaigns for Dabur will focus on hair care and skincare classes.Commenting on this partnership, Sahil Chopra, founder & CEO, iCubesWire, stated, “We are really honored to collaborate with an esteemed model like Dabur. In an age the place model narratives can typically get misplaced amidst digital noise, we intention to harness the belief Dabur has constructed over a century and amplify it utilizing our cutting-edge influencer and content material manufacturing methods. As we transfer ahead, we’re dedicated to delivering campaigns that resonate and create lasting impressions in the focused markets.”Pravin Kumar, head of digital & ecommerce at Dabur, stated,”At Dabur, we now have all the time been on the forefront of innovation and shopper engagement. Partnering with iCubesWire ensures that we lengthen this ethos into the realm of influencer marketing. We are hopeful and assured that this collaboration is not going to solely assist us penetrate deeper into our goal markets but in addition construct genuine and enduring relationships with our customers. Our major goal stays to craft real narratives round our merchandise and foster belief.”
https://www.afaqs.com/information/influencer-marketing/icubeswire-bags-influencer-marketing-mandate-for-dabur-in-mena-region
