SEATTLE, Oct. 05, 2023 (GLOBE NEWSWIRE) — LT Partners, a Seattle-based affiliate marketing online company, and New Engen firm, introduced that SeatGeek, the high-growth know-how platform remodeling the stay occasion expertise for followers, groups and venues, has chosen the company as its strategic companion to drive new development by way of companion advertising and marketing at scale. LT Partners now companions with SeatGeek to drive incremental worth via a wholly new platform, as they rework this system and migrate SeatGeek to Impact. Going ahead, the strategic companions will implement full-funnel attribution insights via LT Partners’ proprietary platform LIFT. Notably, modernized compensation fashions aligned with incrementality insights are a key a part of this migration. “We are extremely excited to work with SeatGeek to innovate their partnerships program and staff with them on the subsequent stage of their development journey,” mentioned LT Partners Founder and CEO Lacie Thompson. “Our work collectively is notable as a result of it proves the true worth of every SeatGeek companion and permits us to assist them incentivize these which can be driving the best worth for SeatGeek. We now might be ready to implement a strategic compensation construction by way of Impact that strikes away from the standard last-click mannequin.” “From our perspective, this transfer is extremely necessary, because it’s at all times smart to have an company run an audit on a companion advertising and marketing program,” mentioned Chris Leyden, Director, Growth Marketing at SeatGeek. “The discovery interval that preceded our launching this partnership has already confirmed invaluable to us and to our companions. So, the promise going ahead is even higher. Quite a lot of this has to do with the truth that we might be working by way of Impact and may serve the trendy advertising and marketing combine extra precisely than ever earlier than with actually progressive compensation fashions, amongst different issues.” For extra details about the LT Partners and SeatGeek partnership or to focus on transformational new fashions and options for companion advertising and marketing, please contact [email protected]. About SeatGeekSeatGeek is on a mission to rework the stay occasion expertise for followers, groups and venues. By combining a client market with revolutionary major ticketing field workplace know-how, SeatGeek has turn into a high-growth international ticketing chief. SeatGeek delights followers via industry-first options together with: Deal Score, its proprietary ticket ranking know-how; Rally, its event-day working system; and SeatGeek Swaps, the primary return coverage supplied by a serious ticketer. In parallel, the platform’s open-ecosystem enterprise ticketing software program empowers groups, venues and promoters to effectively develop their companies whereas delivering the superior expertise that each one followers deserve. About LT PartnersBased in 2018 by CEO, Lacie Thompson, LT Partners is a number one digital advertising and marketing consulting company that focuses on strategic partnerships and efficiency advertising and marketing. Services and options are designed to strategically scale any enterprise with a digital presence. LT Partners works with an array of manufacturers corresponding to 1800Flowers, Cash App, Chico’s, Credit Karma, Goldbelly, Soma, Universal Standard, and extra. To see a full checklist of their shopper roster, yow will discover it at https://lt.companions/purchasers/. About New EngenNew Engen is a digital advertising and marketing company serving to manufacturers discover breakthroughs to unlock and speed up development. Born digital, tech-forward, and performance-driven, we lean on a data-driven, agile method to advertising and marketing technique and content material to assist manufacturers outpace their rivals and keep forward of the ever-evolving digital ecosystem. Managing round $1B in annual advert spend, New Engen received the 2022 Google Premier Partner of the Year Award for driving Online Sales, is an Inc. 5000 Fastest Growing Company, an Adweek Fastest Growing Agency and was additionally named to Inc.‘s Best in Business 2022 checklist. New Engen lately joined forces with Acorn Influence and LT Partners – increasing their choices to embody influencer and companion advertising and marketing. Learn extra at www.newengen.com. For LT Partners, New EngenMax [email protected]
https://www.globenewswire.com/news-release/2023/10/05/2755628/0/en/SeatGeek-Taps-Seattle-based-LT-Partners-to-Jointly-Scale-Partner-Marketing-via-New-Platform.html
