Matrix Partners expands social media team

CHICAGO — Matrix Partners, a full-service advertising agency devoted to supporting pet product manufacturers, has added two social media associates to its company team. Brianna Weeks and Breea Cristofoli have joined the corporate to assist social media content material creation and technique with the top objective of driving model consciousness and growing engagement for its purchasers.Weeks joins Matrix Partners from her earlier function as social media coordinator for Pathfinder’s Advertising Agency. In her earlier function, she supported the corporate’s social studio and managed social media engagements. She beforehand labored as social media supervisor at MVMNT. Weeks earned her bachelor’s in pictures and intermedia with a minor in strategic social media from West Virginia University.Cristofoli beforehand served as digital advertising coordinator at Pop Digital Marketing, a job through which she managed e-mail, print and social media advertising efforts, and model technique for the agency’s purchasers. She obtained her bachelor’s in advertising from Columbia College Chicago.Brianna Weeks (left) and Breea Cristofoli have joined Matrix Partners as social media associates. | Source: Matrix Partners
“We’re thrilled to welcome Brianna and Breea to our dynamic team,” mentioned Kelly Zenere Terek, social media supervisor at Matrix Partners. “Their expertise, creativity and progressive strategy will play an instrumental function in boosting consciousness, optimizing viewers progress and elevating engagement for our purchasers.”Weeks and Cristofoli will work intently with Zenere Terek, social media supervisor at Matrix Partners.The appointments observe a number of different latest hires for Matrix Partners. In August, the corporate named RaChelle Lobre vice chairman of name improvement; in June, Craig Rogers joined as vice chairman of shopper insights; and in May, the agency tapped Katrina Bauman as public relations and influencer coordinator.Read extra about personnel modifications all through the trade. 

https://www.petfoodprocessing.web/articles/17554-matrix-partners-expands-social-media-team