Mishra To Drive Day to Day Operations of All India Business Units Including QYOU Media India Pvt. Ltd, Chtrbox Technologies & Maxamtech Digital VenturesMandate To Extend Integrated Efforts Among the Units To Support Direct To Consumer and Digital Initiatives in IndiaTORONTO, MUMBAI, India and LOS ANGELES, Nov. 1, 2023 /PRNewswire/ – QYOU Media Inc., (TSXV: QYOU) (OTCQB: QYOUF) an organization working in India and the United States producing and distributing content material created by social media stars and digital content material creators, has introduced that Indian digital chief and strategist, Raj Mishra, has joined the corporate efficient instantly as Group CEO of QYOU Media’s India operations overseeing all enterprise items. Mishra will concentrate on growing operational and monetary synergies and strengths among the many three major enterprise items as the corporate additional pivots in India into digital distribution and direct to shopper initiatives.QYOU Media Appoints Former TikTok Country Manager Raj Mishra as India Group CEO Overseeing All Operations (CNW Group/QYOU Media Inc.)Raj Mishra was appointed to QYOU’s board of administrators on May thirtieth, 2023 and brings a powerful observe report of driving enterprise development and profitability within the cell, media and leisure sectors. With over 13 years of expertise and a background that features senior administration roles in constructing among the most profitable app companies in Indian markets historical past, Mishra focuses on go-to-market methods, gross sales, advertising and marketing, enterprise development, and revenue and loss administration in India’s evolving social media panorama.Mishra’s profession highlights embrace his instrumental function as the primary worker at Musical.ly in India (now TikTok), main it to over 60 million month-to-month lively customers.* As the Country Head for each Musical.ly and later for TikTok following their acquisition, he fostered development for ByteDance in India, established native groups, cultivated enterprise partnerships, and nurtured the creator neighborhood. Under his management, Musical.ly grew to become essentially the most downloaded app on Android and iOS app shops. He subsequently oversaw the rebranding transition from musical.ly to TikTok after its acquisition in 2017 whereby it grew to become shortly established among the many most downloaded apps in India with 610 million downloads in India alone in lower than three years representing over 1 / 4 of all world downloads.** In 2019, he took on a brand new problem inside ByteDance the place he was spearheading Strategy for his or her newly launched suite of merchandise, together with the app Helo whereas intently working with the Core world groups at ByteDance to assist additional strengthen their general Go-to- Market technique. Following that have, Mishra joined Triller as the Country GM and India Head, laying the inspiration for its enlargement in India and the Asia-Pacific area. Most not too long ago, Mishra has been consulting for plenty of digital and gaming corporations together with QYOU’s India enterprise items, the place he supplies strategic and income era methods and ways for development.Story continuesQYOU Media CEO and Co-Founder, Curt Marvis commented, “We are thrilled to have Raj on board to direct the following section of development for our companies in India. Working with him as a guide to QYOU India during the last a number of months, it grew to become clear to me and the Board that his talent set and expertise had been straight relevant to our general enterprise goal to develop into a bigger model with extra direct to shopper initiatives in India. This consists of our most up-to-date launch of the brand new freemium model of Q GamesMela. In addition, Raj’s understanding and data of how the creator financial system works, as a results of his roles at each Musical.ly and Tik Tok are invaluable for us as we construct a creator centric model and enterprise. His appointment to supervise our whole operation in India launches a really thrilling new chapter in our historical past.”Raj Mishra added, “I joined the board of QYOU Media as a result of I used to be excited in regards to the dimension and scope of the chance for which they’ve already constructed the inspiration. In working straight with the enterprise since that point, I now know that the potential is even larger than I had first realized. There is an amazing quantity of exhausting work, coordination and execution forward and now we have solely scratched the floor of what’s potential for QYOU. I’ve shared with Curt and the Board my ideas on how I see the enterprise unfolding and increasing within the coming years. I am unable to wait to get deeper into working with the chief administration and staff in any respect the enterprise items and to assist QYOU elevate the India enterprise to a stage of success everyone knows is feasible.”The QYOU Media enterprise items in India embrace QYOU Media India Private Limited which incorporates the printed and CTV channels (88% owned), the influencer advertising and marketing enterprise Chtrbox Technologies (98% owned) and Maxamtech Digital Ventures informal cell free and actual cash gaming enterprise (51% owned).*BusinessInsider.com**Slate.comAbout QYOU MediaOne of many quickest rising creator-media corporations, QYOU Media operates in India and the United States producing, distributing and monetizing content material created by social media influencers and digital content material stars. In India, beneath our flagship model, The Q and on related TV, by way of channels Q Kahaniyan, Q GameX, Q Comedistaan & Sadhguru TV, we curate, produce and distribute premium content material throughout tv networks, VOD and OTT platforms, cell phones, sensible TV’s and app-based platforms. In addition, QYOU has quite a few extra content material locations, apps and gaming platforms partaking over 125 million Indian households weekly. Our influencer advertising and marketing firm, Chtrbox, has been a pioneer in India’s creator financial system, leveraging information to attach manufacturers to the proper social media influencers. QGamesMela is a not too long ago launched informal gaming enterprise leveraging entry to the massive viewers loved by Q India merchandise. In the United States, we energy main movie studios, sport publishers and types to create content material and market by way of creators and influencers. Founded and created by trade veterans from Lionsgate, MTV, Disney and Sony, QYOU Media’s millennial and Gen Z-focused content material reaches multiple billion shoppers all over the world each month. Experience our work at www.qyoumedia.comNeither the TSX Venture Exchange nor its Regulation Services Provider (as that time period is outlined within the insurance policies of the TSX Venture Exchange) accepts accountability for the adequacy or accuracy of this launch.QYou Media Logo (CNW Group/QYOU Media Inc.)CisionView unique content material to obtain multimedia:https://www.prnewswire.com/news-releases/qyou-media-appoints-former-tiktok-country-manager-raj-mishra-as-india-group-ceo-overseeing-all-operations-301974493.htmlSOURCE QYOU Media Inc.
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