Today’s internet online affiliate marketing area is prospering. With a median 12:1 return on advert spend (ROAS) and 4 in 5 manufacturers rising their internet online affiliate marketing budgets yearly, the trade grows extra enticing by the day for all concerned events.
As at all times in such situations, success attracts competitors, and for contemporary affiliate applications to realize sustained development in an more and more saturated market, they have to evolve to raised meet the wants of their companions.
Competition is especially fierce within the iGaming trade, which has seen a number of the most widespread adoption of internet online affiliate marketing. While legacy platforms proceed to dominate the sphere, their restrictive nature and sluggish modernization have left an area for extra agile companies to cater to immediately’s extra demanding affiliate entrepreneurs.
One such firm is MioMedia. An associates program for the promotion of on-line casinos and sports activities betting platforms, MioMedia not too long ago upgraded its operations by integrating state-of-the-art iGaming internet online affiliate marketing platform ReferOn in a bid to spice up buyer acquisition.
It’s a guess that has definitely paid off. “After implementing ReferOn into our operations in February 2023, the outcome was a considerable uplift in income and a notable improve in buyer acquisition,” shares Helen Reginia, Head of Affiliates at MioMedia.
MioMedia x ReferOn
MioMedia is an associates program that encompasses three distinct manufacturers. Their purchasers? More than 2,300 web site house owners, social media influencers, entrepreneurs, and different people and entities serious about selling on-line casinos and sports activities betting platforms.
For these and different affiliate entrepreneurs, their compensation relies upon straight on efficiency, which is why the amount, high quality, and presentation of information are so necessary of their alternative of platform. User-friendliness is important, too, as ineffective workflows hinder the entrepreneurs’ means to maximise earnings.
This is why MioMedia turned to ReferOn – an affiliate administration platform created by tenured trade professionals pissed off with ineffective and opaque legacy choices that now not serve immediately’s dynamic and fast-paced panorama.
“ReferOn’s user-friendly interface and intuitive options have made it a seamless addition to our current operations and its refined referral capabilities have empowered us to faucet into new markets and entice a wider viewers,” Helen explains.
Growing by assembly the wants of the trendy affiliate marketer
ReferOn’s spectacular options, together with Dynamic Reports, User-friendly Dashboards, API Reports, Dynamic Variables, IDC Calculation, Advanced Marketing Tools, Media Tracking, and an Integrated Ad-Serving Platform, amongst different issues, proved instrumental in MioMedia’s journey in the direction of optimizing their affiliate platform.
These options deal with the precise challenges confronted by fashionable affiliate entrepreneurs, providing a state-of-the-art resolution that empowers them to stage up their advertising efforts.
“By utilizing ReferOn, we have gained the flexibility to discern the origin of clicks, permitting us to filter out clicks that might not be related for click-guaranteed offers. This stage of granularity in monitoring and analytics has been instrumental in optimizing our referral campaigns. It ensures that our efforts are centered on probably the most promising markets, in the end resulting in more practical buyer acquisition methods and elevated income. Additionally, the flexibility to differentiate clicks per geo has supplied helpful insights into regional efficiency, enabling us to make data-driven choices in our advertising initiatives.”
Equipping their purchasers with the instruments they should succeed, with out overburdening them with convoluted analytics and workflows has confirmed to be a successful system for Helen and MioMedia.
“ReferOn has develop into a useful device in our pursuit of sustained development and success within the on-line gaming affiliate area, by optimizing our referral applications and streamlining buyer acquisition”.
Be aggressive
MioMedia’s success story with ReferOn underscores the trade’s starvation for innovation and flexibility. For entrepreneurs to return out on high in an affiliate area that’s rising and evolving, they will now not accept subpar choices. The similar holds true for the affiliate applications themselves.
“I like to recommend ReferOn to companies that worth correct monitoring, customization choices, and detailed analytics of their referral applications. It’s additionally helpful for firms looking for a user-friendly platform with seamless integration capabilities. ReferOn is a flexible resolution for any group trying to improve their referral advertising efforts and drive development via buyer advocacy,” says Helen.
To study extra about ReferOn or converse to the individuals behind the scenes, you may contact David on LinkedIn, e mail [email protected], and even go to ReferOn and request a demo.
Lead picture through ReferOn. Photo: Uncredited.
https://tech.eu/2023/11/01/how-miomedia-leveled-up-its-igame-with-referon/
