Editor’s Note: This article was up to date on February 7, 2024 to incorporate the newest data. A brand new 12 months is upon us, and meaning an thrilling calendar stuffed with new buyer expertise occasions and conferences. It’s a schedule full of studying, making an attempt out new tech, networking, gaining insights from {industry} leaders and determining precisely how CX continues to evolve. Let’s check out some of probably the most impactful buyer expertise conferences to attend in 2024.2024 Customer Experience ConferencesDates: February 26-27, 2024Location: Fort Lauderdale, FloridaPrice: Invite SolelyThe CX Exchange is an invitation-only occasion for senior Customer Experience (CX) leaders and decision-makers. The occasion goals to offer CX and advertising professionals with a platform to community with friends, acquire helpful insights from {industry} specialists and focus on methods to ship a unified customer-first strategy. The convention agenda features a vary of interactive classes, one-on-one conferences and workshops, in addition to case research and keynote shows from main CX professionals.The CX Exchange focuses on a number of key subjects which can be central to delivering wonderful buyer experiences, together with the worth of being a customer-centric model, the incorporation of CX as a core organizational worth and the advantages of cross-industry collaboration. Attendees can even focus on the position of know-how, information and innovation in making a seamless and efficient CX technique, in addition to the significance of making a constructive and inclusive firm tradition that places the client on the heart.In addition, the CX Exchange supplies a possibility for attendees to construct new relationships and broaden their skilled networks. The occasion features a vary of networking alternatives, together with welcome receptions, roundtable discussions and breakout classes, in addition to devoted assembly rooms the place attendees can join with different CX professionals. Topics on the 2024 agenda embody:Designing a bullet-proof buyer expertise strategyDelivering income and outcomes with foresight and ahead considering Improving the client journey with CRM and journey mappingThe implications of generative AI on CX Connecting digital transformation with empathy and expertise managementEthical design in CXHarnessing information to put the client on the coronary heart of your groupRapidly reworking organizations from a low CX maturity to highDefining worth by promoting the ROI of CX initiatives to management teamsBridging information throughout the enterprise to advance your CX techniqueThe advantages of EX on inside effectivity and exterior CX Dates: March 26-28, 2024Location: Las Vegas, Nevada & On-linePrice: $2,095 (In-Person)Adobe Summit 2024 is a digital expertise convention that goals to broaden attendees’ ability units, spark inspiration and construct connections by varied keynotes, labs and classes. This occasion is a chance for attendees to study concerning the newest {industry} developments, community with different buyer expertise and advertising professionals and get a deeper understanding of Adobe’s imaginative and prescient for digital experiences.Those who cannot make the journey to Las Vegas have the chance to attend the occasion on-line totally free. The interactive digital occasion will embody stay keynotes and innovation tremendous classes, together with entry to greater than 200 video classes after the occasion.Attendees will be capable of discover customized omnichannel engagement, analytics for buyer journeys, buyer information administration and activation, commerce made private, B2B advertising, developments and inspiration, amongst others. They can even study from {industry} manufacturers and get an opportunity to community with friends and colleagues from varied industries.Customer expertise convention goers could have the chance to attend classes and labs, equivalent to: Customer journey analytics suggestions and tricksB2B advertising measurementMaximize the total potential of chat automationTransform advertising journeys with account and shopping for group orchestrationContent technique and architectureGetting began with GenAI in Adobe Experience Manager websites Rapid content material scaling for distinctive advertising experiencesStreamlining the content material provide chainCreating organizational readiness to implement a buyer information platformGenAI for buyer journeysMaking the leap with generative AI to scale customized experiencesGrowth by personalization and scaling linked experiencesCreating content material that connectsTop digital developments for 2024 Related Article: Customer Data: Trends to Look for in 2024Date: April 11th of September, 2024Location: Not Yet Announced (But Likely Austin, Texas) Price: Not Yet Announced (2023 Pricing Started at $420)Reputation.com’s Transform ’24 is a convention that brings collectively advertising, buyer expertise and repute administration professionals to share insights and finest practices on tips on how to handle buyer suggestions from acquisition to loyalty. While particulars have but to be finalized for 2024, final 12 months’s occasion passed off in Austin, Texas. Transform ’24 North America is a two-day convention that features classes overlaying subjects equivalent to buyer suggestions administration, on-line repute administration, worker engagement and buyer expertise. Attendees could have the chance to listen to from {industry} specialists, take part in interactive workshops and community with friends from a spread of industries. Additionally, convention goers will get to community with friends, have interaction in hands-on classes and listen to from keynote audio system who will present helpful insights on the newest developments in repute administration.Last 12 months’s agenda included subjects like: Managing buyer suggestions and informationReputation administration and monitoringUsing buyer suggestions to drive acquisition and loyaltyBuilding a customer-centric traditionDigital transformation and innovation in repute administrationMeasuring and reporting on repute metricsLeveraging buyer critiques and different suggestions to enhance operations and product developmentCase research and success tales from {industry} leadersIndustry developments and predictions in repute administration and buyer feedbackBest practices for responding to on-line critiques and suggestions Dates: May 1-3, 2024Location: Salt Lake City, UtahPrice: Starting at $1,399 The Qualtrics X4 Summit is a buyer expertise convention and voice of the client occasion that takes place over three days in Salt Lake City, May 1st by the third. The summit is designed to offer a possibility for enterprise leaders to study and share insights about buyer expertise, worker expertise and market analysis from specialists.The Qualtrics X4 Summit presents keynote classes from influential audio system who share insights into their very own experiences with CX, in addition to methods to enhance buyer loyalty and drive enterprise development. There are additionally alternatives to attend breakout classes and take part in hands-on labs the place you may acquire inspiration, skilled suggestions and sensible recommendation from main firms. Attendees can join with different enterprise leaders and {industry} specialists, in addition to discover new applied sciences and merchandise.Overall, the Qualtrics X4 Summit supplies a singular alternative for buyer expertise, worker expertise and market analysis professionals to study from main specialists, acquire new insights and join with like-minded professionals.While an in depth agenda isn’t but out there, final 12 months’s classes explored subjects like:Using buyer suggestions to enhance product developmentBuilding a world-class buyer expertise teamUniting buyer and worker experienceMaturing your CX programScaling buyer help with AI and machine learningDriving motion with a journey-centric strategyPersonalization at scaleThe future of market researchUnderstanding and shaping the client journeyCX developments and innovation Dates: May 15-17, 2024Location: St. Louis, Missouri Price: Invitation SolelyThe CXO Exchange is an invitation-only occasion designed for senior CX leaders who wish to benchmark, join and determine options to important enterprise challenges. Attendees will get an opportunity to community with their friends and focus on how priorities throughout the buyer expertise sector are modernizing and shifting at an unprecedented fee. Attendees acquire unique entry to 100 senior executives that may present actionable takeaways on new know-how, measuring efficiency, creating technique and establishing a customer-centric imaginative and prescient that can flip shoppers into model advocates. The occasion additionally contains personal one-on-one classes the place event-goers can stroll by their greatest challenges and acquire deep insights towards options. Key subjects on the 2024 agenda embody: AI integration into buyer expertise measurementShaping CX for numerous audiencesCustomer retention methods in a aggressive landscapeBuilding buyer belief within the age of information privatenessThe energy of customer-centricity in advertising campaignsBuilding a longitudinal buyer journey with technologyBalancing AI and human contact in CX Measuring CX success past NPSThe enterprise worth of CX and enterprise journey managementCrafting methods for connection and engagementExploring the interaction of consumer analysis and CX Related Article: 5 CX Trends Businesses Should Know AboutView allDates: June 3-6Location: Las Vegas, NevadaPrice: Starting at $1,499Customer Contact Week 2024 is an annual convention for CX professionals providing interactive workshops, assume tank discussions, case examine classes, networking alternatives and speaker meet-and-greets. The occasion is about to characteristic over 250 audio system in 165 classes, addressing a spread of subjects throughout the buyer contact and CX sectors. The occasion guarantees methods and outcomes, with a concentrate on rising developments shaping the longer term of buyer contact. Attendees could have alternatives to community with friends, discover progressive merchandise from 200+ exhibitors and acquire insights from {industry} leaders. Last 12 months, the convention hosted roughly 5,000 attendees, with the same anticipated turnout for 2024. Core subjects and themes to be explored on the convention embody: Digital transformation and innovationGenerative AI and rising technologyOmnichannel and self-serviceWorkforce administration and trainingLeadership and cultureOperations and effectivityCustomer expertise and engagementIndustry insights and finest practices Dates: June 17-20, 2024Location: Nashville, Tennessee Price: Starting at $3,695The Forrester CX Summit North America presents a complete studying and networking expertise for CX, advertising and digital enterprise leaders. It options over 60 classes tailor-made to varied roles and priorities, with a spread of codecs together with analyst shows, panel discussions and hearth chats. This occasion presents a singular alternative to attendees to realize strategic insights by interactions with Forrester analysts and {industry} leaders. Event goers can take part in unique networking occasions, having access to a neighborhood of friends going through comparable challenges. The summit is designed to encourage and equip professionals with the data and instruments they should lead their organizations within the ever-evolving area of buyer expertise. Key subjects on the 2024 agenda embody:Infusing CX, advertising efforts and digital properties with AIBuilding differentiation with GenAIAnalytically-driven CX improvementLeveraging predictive AI to remodel buyer experiencesHuman-centered, AI-ready leadershipAligning CX and digital advertising for wonderful experiencesCapturing the worth of buyer lifetime valueConversational AI in buyer self-serviceOptimizing your tech stack for buyer outcomesGenAI shopper privateness by deisgnCracking the code of employee-led AI adoptionCommunicating and capturing worth with information storytelling Dates: September 10-12, 2024Location: Cleveland, OhioPrice: Starting at $1,299MAICON, or the Marketing Artificial Intelligence Conference, hosted by the Marketing AI Institute, is an annual occasion centered on exploring the newest developments, methods and applied sciences within the area of synthetic intelligence for advertising. The occasion is designed for advertising professionals looking for to leverage AI to drive enterprise development, improve buyer experiences and acquire a aggressive edge.The occasion options keynote shows, panel discussions, case research and interactive classes with main AI and advertising specialists. Attendees can find out about a variety of AI purposes, together with pure language processing, machine studying, chatbots, predictive analytics and extra. The convention additionally options an AI-powered networking app to assist attendees join with friends and specialists.While the 2024 agenda has but to be finalized, some of the subjects lined on the Marketing AI Conference in 2023 included:AI-powered buyer expertisePersonalization and buyer segmentation with AIPredictive analytics and modeling with AIConversational AI, chatbots and voice assistantsAI-powered content material creation and optimizationMarketing automation and AI-powered workflowsAI and machine studying for advertising analysis and insightsEthical issues in AI for advertisingDates: September 17-19, 2024Location: San Francisco, CaliforniaPrice: Not Yet AnnouncedDreamforce is an annual occasion hosted by Salesforce, a number one buyer relationship administration (CRM) software program firm. The occasion is designed for Salesforce customers, companions and {industry} professionals looking for to study concerning the newest developments and finest practices in CRM, advertising, gross sales and repair.The occasion options keynote shows, breakout classes, workshops and networking alternatives with Salesforce specialists, thought leaders and {industry} friends. Attendees can select from a variety of subjects, together with CRM technique, buyer engagement, advertising automation and information analytics.At Dreamforce, attendees can study concerning the newest Salesforce merchandise and options, in addition to uncover new methods and options for enhancing buyer engagement, streamlining enterprise processes and driving development. The occasion additionally contains a huge ecosystem of Salesforce companions and repair suppliers, providing a variety of options and companies to assist companies maximize their use of Salesforce know-how.Some of the subjects lined at earlier Dreamforce occasions embody:Salesforce product updates and new releasesCustomer engagement and advertising automationSales enablement and pipeline administrationData analytics and enterprise intelligenceArtificial intelligence and machine studying for CRMCustomer service and supportApp improvement and customizationRelated Article: 5 Tips for Improving Personalized Customer Experience Dates: September 18-20, 2024Location: Boston, MassachusettsPrice: Starting at $899 INBOUND is an annual convention centered on inbound advertising, gross sales and customer support, hosted by HubSpot, a number one inbound advertising and gross sales software program firm. The occasion is designed for professionals looking for to remain up-to-date on the newest advertising and gross sales developments, and study from {industry} specialists and thought leaders. This thirteenth annual INBOUND convention will characteristic 200+ and greater than 180 classes overlaying the newest developments in advertising, gross sales, buyer success and income operations.The convention options keynote shows, breakout classes and hands-on workshops with subjects starting from content material advertising and SEO to social media and lead era. Attendees can study concerning the newest instruments and methods for bettering advertising and gross sales efficiency, in addition to join with friends from a spread of industries.Some of the subjects lined at INBOUND embody:Inbound advertising and gross sales methodsContent advertising and storytellingSocial media and influencer marketingSearch engine optimization and search engine advertisingCustomer expertise and customer-centric practicesSales enablement and gross sales operationsArtificial intelligence and automation in advertising and salesBranding and digital advertising finest practices Email advertising and lead nurturing Dates: October 22-23, 2024Location: San Diego, CaliforniaPrice: Starts at $1,199Content Marketing World 2024 runs from Oct. 22-23 in San Diego and guarantees to characteristic over 100 insightful classes and keynotes offered by main model advertising specialists. It contains alternatives to find out about improvements and alternatives within the advertising {industry} and community with content material and model advertising professionals. Attendees may also buy passes for extra workshops on Oct. 21. Some of the most important tech manufacturers might be in attendance, together with Google, Salesforce, Accenture, IBM, LinkedIn, eBay and Walmart. Content Marketing World is anticipated to attract over 2,000 attendees and have over 150 audio system, with 120+ hours of keynotes, classes, networking and leisure. Those who cannot attend in particular person should purchase a digital go beginning at $899. The agenda covers each side of content material advertising, together with subjects like: AI in marketingBrand methodsContent creation and improvementContent administration and optimizationContent ROIDemand generationPurposeful marketingSearch engine optimizationSocial media and influencer advertisingStorytelling techniauesVisual and audio experiencesElevating CX and Marketing Initiatives by Industry Insights and NetworkingThe finest buyer expertise conferences to attend will rely on the subjects attendees wish to find out about most. These occasions provide a variety of skilled data on subjects like buyer success, changing into an efficient chief advertising officer, the significance of buyer satisfaction, AI’s position in CX and rather more.The checklist of CX occasions above will present buyer expertise and advertising professionals with probably the most progressive and informative insights to raise their CX and advertising initiatives and enhance their data whereas enabling them to community with different leaders throughout many industries.
https://www.cmswire.com/customer-experience/best-cx-marketing-events/
