AiMCO Launches #chatsafe Webinar On Creating Safe Mental Health Content In Influencer Marketing

AiMCO Launches #chatsafe Webinar On Creating Safe Mental Health Content In Influencer Marketing
AiMCO Launches #chatsafe Webinar On Creating Safe Mental Health Content In Influencer Marketing

The Australian Influencer Marketing Council (AiMCO) right now introduced the newest in its sequence of schooling webinars for its members, which is designed to assist protected content material creation round psychological well being experiences in influencer advertising and marketing.
The free AiMCO webinar, to be held on June 20, will take a look at how creators can handle psychological well being conversations with their followers in a protected manner with on-line conversations. The webinar will function #chatsafe Research Fellow Dr Louise La Sala, from Orygen, the Centre for Youth Mental Health at The University of Melbourne, and creator Alessia Allfree of @tazandalessia.
Dr La Sala works with world-leading self-harm and suicide researchers at Orygen. The not-for-profit was purpose-built and co-designed with greater than 160 younger individuals and homes a translational analysis institute and revolutionary platform for preventive medical care in younger individuals.
Dr La Sala will share the core pillars of the #chatsafe tips and how one can use them to assist protected content material creation. #chatsafe was developed by Orygen as an adolescent’s information to speaking safely on-line about self-harm and suicide. Alessia will talk about how she utilized #chatsafe recommendation in content material as a part of a current marketing campaign, which mentioned matters together with suicide and self-harm.
“A rising variety of creators right now use their content material to destigmatise conversations round psychological well being and assist others by sharing their very own experiences. They can typically discover themselves, nonetheless, being overwhelmed by requests for assist, beginning unsafe conversations amongst younger individuals, or feeling triggered themselves by what they’ve shared,” stated AiMCO managing director, Patrick Whitnall. “The newest AiMCO webinar will assist creators navigate how one can create protected psychological well being conversations utilizing the #chatsafe tips and is a chance for our members to realize priceless insights and actionable methods for these necessary conversations. It is one other demonstration of AiMCO’s dedication to educating our members to enhance the professionalism of the influencer advertising and marketing business”.
The free webinar might be held on Thursday, 20 June from 11am – 12pm.

https://www.bandt.com.au/aimco-launches-chatsafe-webinar-on-creating-safe-mental-health-content-in-influencer-marketing/

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