With Its Novel Affiliate Model, The Sporting News Bets on Lifetime Value
Sports writer The Sporting News raised $15 million in Series A funding in September, largely due to the distinctive affiliate marketing online mannequin it firm, like a rising variety of sports activities media newsrooms, generates income from referring its…
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Toronto’s Playmaker Capital bets it can win big by driving sports fans to gambling websites
Jordan Gnat, CEO of Playmaker, at his house in Toronto on July 19, 2021. Jessica Lee/The Globe and Mail Jordan Gnat will freely admit his foreign-language abilities aren’t his finest…
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Stagwell bets on organic growth to power its merger with MDC Partners, as it retires the MDC name
The long-proposed merger of MDC Partners with the Stagwell Group cleared its remaining hurdle to completion on July 26 when MDC shareholders accepted a sweetened provide. The merger creates a…
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Supplement retailer bets on shop-within-a-gym concept
CEO Bryon McLendon stated the brand new concept, which debuted not too long ago in Sacramento, CA, will construct on the 17-year-old firm’s core competency, which is focus on the…
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