What can brands learn from the social media stars of the Tokyo 2020 Olympic Games?
The Drum’s social media govt Amy Houston speaks to Ed Jones, digital technique lead at British Olympic Association, about Team GB’s social technique throughout Tokyo 2020 and what brands can…
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A valuable marketing lesson from the Olympic Games
OPINION: One of issues I like about the Olympic Games is when a complete outsider wins a gold medal. You have an athlete who is nearly a complete unknown of…
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