Engine Media Acquires Influencer Marketing Platform, Sideqik

Engine Media Holdings, Inc. (“Engine” or the “Company”; TSX-V: GAME;NASDAQ: GAME), an organization offering sports activities and esports gaming experiences, together with media options targeted on influencer advertising, gaming information and analytics, and programmatic promoting, at this time introduced the completion of its acquisition of Sideqik. The transaction was beforehand introduced on June 16, 2021.
As a results of the completion of the transaction, Engine issued 410,523 widespread shares to the sellers and associated events, with such quantity topic to adjustment at closing for money settlement of sure transaction associated bills and different phrases and situations of the settlement.
Tom Rogers, Executive Chairman of Engine Media, acknowledged, “With the completion of this deal, we will now extra broadly entice media and advertising {dollars} whereas additionally with the ability to increase our information and analytics enterprise.”
“We are excited to formally welcome Sideqik and its extraordinary crew into the Engine household,” added Engine Media Chief Executive Officer Lou Schwartz. “Due to the expansion and give attention to influencer advertising, Engine empowers manufacturers to find and join with content material creating influencers throughout any content material vertical. It gives instruments to greatest form the creation of genuine content material that resonates with customers, in addition to greatest in school measurement to find out earned media worth, gross sales effectiveness, and marketing campaign return on funding (“ROI”). The mixture of Sideqik and Stream Hatchet creates an organization that boasts a world-class administration crew and spectacular consumer listing that may enable us to advance Engine’s promoting and media choices.”
“We have been market main companions, and I couldn’t be extra enthusiastic about lastly becoming a member of forces with Stream Hatchet and the broader Engine crew,” mentioned Jeremy Haile, Sideqik’s Co-Founder and Chief Executive Offer.
Sideqik will stay primarily based in Atlanta, Georgia, and the transition is anticipated to be seamless for patrons and workers throughout Sideqik’s companies.

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