Since 2009, DemandLab has grown from a 1-person company to a world group that helps visionary CMOs, B2B advertising and marketing leaders, and their groups lead buyer expertise inside their organizations within the U.S., Canada, APAC, and Europe. Leading the best way in Marketing-Led Customer Experience, DemandLab has helped giant enterprises and Fortune 2000 firms navigate a fancy martech panorama and optimize their funding in advertising and marketing and gross sales expertise, information, and content material.
As a totally distant group since 2018, the DemandLab group was capable of constantly assist its shoppers and their shifting wants all through the 2020 pandemic. The consultancy aided a number of shoppers within the shift to digital occasions whereas lowering execution time and implementing automated reporting, and helped many consumers construct a strong advertising and marketing basis to come back out of the pandemic robust and resilient.
“Our group has been working fully remotely for years and we now have positioned a powerful emphasis on placing firm tradition first,” mentioned Rhoan Morgan, CEO. “This allowed us to steadily develop our workforce based mostly on new demand, assist our shoppers as they transitioned into distant work, and preserve our customary of service excellence throughout a time that our shoppers’ wants advanced and grew extra quickly than ever.” The consultancy’s workforce development elevated by 58% throughout the first six months of 2021, including workers to their service supply, advertising and marketing, undertaking and account administration, and content material groups. The additions to the content material group come as the corporate launched its new content material division led by Rebecca Silverman, Director of Content Marketing Services. Silverman can be liable for growing new content material merchandise and approaches, scaling the corporate’s content material mannequin, and main content material technique growth with shoppers.”I’m excited to affix DemandLab and lead the following part of development for our content material division,” mentioned Silverman. “Championing a very customer-centric strategy permits us to ship content material advertising and marketing applications with superior brand-building and conversion outcomes for our shoppers.” This group development furthers DemandLab’s mission to broaden into worldwide markets and assist the rising calls for of selling leaders and market expectations with its new content material division.About DemandLabWe create marketing-led buyer experiences. Through linked platforms, mastered information, and aligned content material, we construct advertising and marketing engines that assist income development, enterprise insights, and buyer engagement for B2B enterprises. By orchestrating and optimizing your most precious advertising and marketing property, we empower your advertising and marketing groups to re-envision the journey by means of the eyes of the client, redefine the lifecycle, and remodel the group’s income potential. Learn extra about this award-winning consultancy at DemandLab.com.SOURCE DemandLab Related Links www.demandlab.com