What Retail and Brand Executives Need to Know about Customer Data for the 2021 Holiday Season | Business

REDWOOD CITY, Calif.–(BUSINESS WIRE)–Aug 9, 2021–Reltio, an award-winning supplier of the first cloud-native grasp information administration (MDM) SaaS platform utilized by firms worldwide to achieve the digital financial system, will host Ventana Research buyer expertise (CX) professional, Keith Dawson, for a dialogue about how Retailers and Brands can place for a worthwhile vacation buying season by turning to information to perceive and interact customers throughout all channels. The presentation is designed for Retail and CPG executives in gross sales, advertising and marketing, and customer support roles. in addition to the ecommerce, information, digital expertise, and different tech groups that accomplice with these features. Register right here.Key Points

“Turn Black Friday Green: Using CX to Boost the Retail Holidays” will happen on Thursday, August 12, 2021 at 9:00 a.m. PT / 12:00 midday ET.Ventana Research CX professional, Keith Dawson, will clarify how to construct full, data-rich buyer profiles for a profitable Holiday Season 2021.Attendees obtain a replica of “The 2021 Holiday Planning Guide: Lessons From 2020 to Develop Long-Term Customer Engagement and Loyalty,” from Forrester.Register now for this free webinar.Keith Dawson, Vice President & Research Director of Ventana Research, will share how Retailers and Consumer Packaged Goods (CPG) firms promoting direct to buyer (DTC) ought to use information to enhance model and buyer loyalty going into the 2021 Holiday Season.Truly realizing and understanding the buyer is crucial to the success of those methods. And unified, dependable information delivered in real-time to any level of interplay and any downstream software is required to get that perception.Keith will clarify how full, data-rich buyer profiles can be utilized to:Acquire and retain prospects.Engage prospects in the channel of their alternative.Personalize experiences.Effectively phase and retarget.Increase lifetime worth.Reltio prospects embody prestigious worldwide luxurious client manufacturers in vogue, retail, and private care, main journey and hospitality manufacturers, international pharmaceutical and life sciences firms, and market-leaders in healthcare, monetary providers, and know-how.Forrester 2021 Holiday Planning GuideA replica of Forrester’s latest report, “The 2021 Holiday Planning Guide: Lessons From 2020 to Develop Long-Term Customer Engagement and Loyalty” shall be despatched to all webinar attendees. The information gives Retailers and Brands with classes realized from the COVID Christmas. Topics embody advertising and marketing, customer support, success, and cybersecurity.QuotesKeith Dawson, Vice President & Research Director, Ventana Research: “Retailers perceive that buyer expertise is a aggressive differentiator, and DTC manufacturers are getting higher at it. The problem, and alternative, is to unlock much more worth through the use of that information earlier in the vacation season and, importantly, via Black Friday, Cyber Monday, and the past to construct lasting relationships. I look ahead to sharing concepts to assist retailers and manufacturers plan for the holidays.”Chas Kielt, Program Director, Customer and Content Marketing, Reltio: “Data allows omnichannel related buyer experiences. Reltio prospects embody luxurious manufacturers that promote via retail channels, company-owned boutiques, and on-line in a direct to client mannequin. Our prospects additionally embody a few of these retailers who put buyer perception into the palms of gross sales associates to present personalised service, and to energy buyer information platforms for exact segmentation, advertising and marketing execution, and marketing campaign administration. All use Reltio Connected Customer 360 to unify information, make it trusted, and ship it in real-time the place it’s wanted.”About Reltio

Reltio disrupted the grasp information administration (MDM) software program market when it launched the first cloud-native MDM software-as-a-service (SaaS) platform almost a decade in the past. The Reltio Connected Data Platform is a confirmed multi-tenant, multi-domain MDM platform that masters all information varieties in real-time and at-scale. Customers profit from agility, scale, simplicity, safety, and efficiency unmatched by Reltio’s opponents.Reltio Connected Data Platform uniquely options large information structure to handle huge information volumes in real-time for operational, analytical, and information science use circumstances, an API-first SaaS enterprise mannequin for speedy configuration and responsive information administration, and Connected Graph know-how to uncover relationships. To study extra, go to www.reltio.com.View supply model on businesswire.com:https://www.businesswire.com/information/residence/20210809005101/en/CONTACT: Chas KieltProgram Director, Corporate Communications | Customer and Content MarketingReltio+1 855-360-DATA [email protected]: UNITED STATES NORTH AMERICA CALIFORNIAINDUSTRY KEYWORD: SOFTWARE ONLINE RETAIL INTERNET PROFESSIONAL SERVICES DATA MANAGEMENT TECHNOLOGY SECURITY RETAIL MARKETING ADVERTISING COMMUNICATIONS CONSULTINGSOURCE: ReltioCopyright Business Wire 2021.PUB: 08/09/2021 08:00 AM/DISC: 08/09/2021 08:01 AMhttp://www.businesswire.com/information/residence/20210809005101/en

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