upGrad introduced the onboarding of Ankit Khirwal who has joined the upGrad administration staff as the Vice President – Marketing. As a part of his new function, Ankit will lead the end-to-end advertising and marketing efforts throughout the organisation. He will handle all facets of Brand Marketing and Public Relations, Performance Marketing, CRM Marketing, Creative and Content Marketing.Welcoming Ankit to his new function, Arjun Mohan, CEO-India, upGrad stated, “We are thrilled to have Ankit onboard. His confirmed expertise in deepening model presence, increasing the buyer funnel, and scaling up income will likely be invaluable in serving to upGrad preserve its speedy development to satisfy the robust demand with the growth of our footprint in worldwide markets and new verticals.”Ankit Khirwal was earlier Marketing Head at Pepperfry the place, as part of the senior management staff, he managed your complete advertising and marketing perform. In addition to advertising and marketing, he has additionally led numerous verticals together with Category Management, Financial Planning & Strategy. Prior to Pepperfry, as an analyst at RBS International, he labored on key Debt Capital Market transactions for Indian corporates. An IIM-Bangalore alumnus, Ankit is a Chartered Accountant by qualification and a graduate of the Shri Ram College of Commerce. Ankit Khirwal, Vice President – Marketing (Head of Marketing, India), stated, “I used to be the primary individual in my total household to pursue research past under-graduation. I perceive and worth the significance of training in life. It is an thrilling time to be a part of the worldwide on-line training revolution and it is going to be a satisfying expertise to take upGrad’s philosophy of Lifelong Learning forward.”The lately turned unicorn with a valuation of $1.2 Bn is making back-to-back boardroom additions which is able to additional gasoline the model’s development throughout geographies.
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