DrivenIQ and Cartender Partner to Revolutionize Automotive Video Marketing for Dealers, Manufacturers

DrivenIQ and Cartender Partner to Revolutionize Automotive Video Marketing for Dealers, Manufacturers

Car patrons are recognized and introduced with top quality movies all through their purchasing journeys.TOWSON, Md. (PRWEB) May 04, 2022 DrivenIQ, the consultants in knowledge and knowledge applied sciences to assist companies finest promote to their perfect clients, right this moment introduced it has partnered with Cartender, the automotive trade’s quickest customized video manufacturing firm. With this partnership, sellers and producers can positively determine clients who’ve visited their web sites and current these clients with high-quality automotive movies all through their shopping for journeys, regardless of the place they’re purchasing on-line.Here’s the way it works:1. Visitors to seller and producer web sites are recognized by VisitIQ, a Real-time 1st Party Shopper Identification Technology. This know-how, by DrivenIQ, is comparable to Caller ID for your web site.2. Within minutes, personalized and manufacturer-approved movies – from take a look at drives to particular provides to high-quality automotive commercials – are introduced to clients all through their on-line shopping for journeys. This is made attainable with Cartender’s Render API and Model Video API, together with DrivenIQ’s VideoIQ API.3. Videos are introduced to customers throughout Demand-side Platforms (DSPs), Over-the-Top (OTT) streaming, and all social media platforms, together with TikTok – from web site go to to video, in close to real-time – regardless of the place the shopper’s journey takes them on-line.”We’re thrilled to mix our 500+ million 1st Party viewers information with Cartender’s refined automotive video know-how to assist entrepreneurs attain customers who’re within the car ‘hyper-shopping-and-research section’,” mentioned Albert Thompson, CEO of DrivenIQ. “Consumer video consumption is right here to keep, and a cookieless future is on its approach. Why spend hundreds of thousands of {dollars} trying to attain individuals who have by no means even visited your web site? It’s time to cease the guesswork and focus your assets on individuals who have visited you, know you, are in attain and prepared to purchase.”Collin Davis, CEO of Cartender, says profitable video advertising hinges on high quality knowledge and superior APIs.”The true energy in Cartender’s skill to mechanically generate video content material at scale begins with the information supply,” mentioned Davis. “DrivenIQ’s ultra-local in-market knowledge, coupled with our video APIs, helps retailers ship participating, related, and personalized digital video content material that makes buying a car easy and enjoyable.”Albert Thompson says this partnership brings many first-to-market instruments and advantages for sellers and OEMs, and their businesses:

The first real-time, 1st Party Data cookieless video advertising device.
The first shopper journey answer for video that identifies buyers mid-research.
Access to hundreds of thousands of customized inventive, OEM-approved movies, and hundreds of hours of car b-roll footage, together with make/mannequin video take a look at drives, supply movies, branding movies, archival footage and commercials.
Website go to to video consumption capabilities, all whereas clients are within the hyper-shopping-and-research section.
In the very close to future, the usage of knowledge science to seize final automotive knowledge to create real-time individualized automotive supply movies.”We’re right here to revolutionize advertising philosophies throughout all verticals with in-depth 1st Party knowledge and superior promoting applied sciences,” mentioned Thompson. “We’re right here to attain critical intenders in real-time who visited your web site, whether or not they’re looking out, browsing or socializing elsewhere. We’re right here to assist entrepreneurs optimize their prices and attain the fitting patrons on the proper time with the fitting content material to obtain most success.”DrivenIQ is a data-driven intelligence know-how agency. Late final 12 months, Capstone Technologies Group, Inc CATG, an organization that acquires, operates and organically develops disruptive applied sciences, acquired an preliminary minority curiosity in DrivenIQ and has invested further capital to additional speed up the corporate’s progress.About DrivenIQDrivenIQ is an omni-data advert tech firm that focuses on zero occasion and 1st occasion knowledge to assist companies finest promote to their perfect clients. The firm provides a wide range of providers, together with web site site visitors analytics, geo-zoning applied sciences, textual content message advertising, social media options, and DriveBidTM, a dwell car trade-in market, to assist companies and entrepreneurs interact with their present and potential clients. Founded by Albert Thompson, a digital promoting knowledgeable and former automotive seller, DrivenIQ is finest identified for its automotive trade knowledge options, though it helps small, medium, and massive companies throughout varied industries. Visit http://www.driveniq.com for extra info.About CartenderCartender offers video content material, digital advertising know-how and providers to automotive dealerships and answer suppliers, together with video take a look at drives and scalable, data-driven content material manufacturing with omni-channel distribution. Cartender’s complete suite of video merchandise empowers automotive entrepreneurs to improve each step of the patron’s automotive shopping for expertise. Visit http://www.cartender.com to study extra.For the unique model on PRWeb go to: https://www.prweb.com/releases/2022/5/prweb18659036.htm

https://www.benzinga.com/pressreleases/22/05/p27001398/driveniq-and-cartender-partner-to-revolutionize-automotive-video-marketing-for-dealers-manufacture

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