Mrunmay Mehta, COO, WOW Skin ScienceD2C magnificence and wellness model WOW Skin Science has appointed Mrunmay Mehta as chief working officer for its India as nicely as worldwide enterprise. Prior to this, Mehta led cross useful groups at Amazon India as the class chief for his or her magnificence, private care and luxurious magnificence enterprise. This included dealing with digital and content material advertising together with model/vendor relations and class administration. Before becoming a member of Amazon, Mehta was the director for magnificence and private care technique for South Asia at Unilever. He led a number of roles at Unilever throughout model innovation improvement, model constructing, P&L/General Management, and was instrumental in turning round mass manufacturers such as Lifebuoy and Breeze and driving accelerated penetration development for premium manufacturers like Dove, Pears and Axe. He has additionally labored at Godrej Consumer Products Ltd with stints throughout gross sales and advertising.At WOW Skin Science, Mehta can be intently working with the co- founders and key buyers to form the corporate’s imaginative and prescient and speed up development. He will lead capabilities throughout efficiency and model advertising, on-line/offline GTM, D2C platform CX, development, finance, provide chain, customer support, HR and worldwide enlargement.Mehta, stated, “I’ve noticed WOW Skin Science evolve during the last 5+ years into one of many largest D2C success tales within the Beauty & Wellness area. The crew operates with intense customer-obsession, bias for motion and capital frugality. I’m thrilled to affix the crew at a time when know-how is reworking how clients uncover and purchase manufacturers. Together, I sit up for constructing an important management crew as nicely as a high-performance tradition as we develop as a company.”Manish Chowdhary, co-founder, WOW Skin Science stated, “We are delighted to welcome Mrunmay to the WOW household. With his expertise in FMCG and e-commerce as nicely as his deep experience throughout advertising and enterprise management, he’ll assist lead the group in its subsequent section of evolution and development. This additionally marks a key milestone within the institutionalization of the corporate the place Karan & I as founders will work intently with Mrunmay and our cross-functional management crew in our journey as a brand new age, multi-locale FMCG group.”In his new function, Singh will lead advertising, technique, innovation, communication and promoting for 3 categories- pores and skin cleaning, deodorants and oral care, throughout a world portfolio of manufacturers that features Axe, Lynx, Closeup, Dove, Lifebuoy, Lux, Pepsodent, Rexona, Sure and others…In the previous Aggarwal was related to organisations like Mondelez International, Marico and Star TV community…
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