Like many within the onset of the pandemic, entrepreneur Mark Pentecost spent the early elements binging reveals on Netflix and Amazon.
But because the businessman behind a number of profitable ventures, together with wellness and well being merchandise agency It Works, watched TV he thought there’s received to be one thing higher, one thing that will entertain, educate and encourage. He instructed his spouse, Cindy, he needed to “watch one thing the place on the finish of an hour and a half or two hours I felt like I discovered one thing.”
That was how the streaming platform Impact Professionals was born.
Known as an over-the-top, or OTT streaming service, it’s out there on Roku, Amazon and Apple TV. Yearly and month-to-month subscriptions are additionally out there, at just below $10 a month or $6.67 a month for an annual deal. There’s additionally choices to observe stay, with or with out adverts. The reveals, Impact Professional officers say, are a smorgasbord of entrepreneurial content material. It contains talks from entrepreneurs and motivational leaders; unique entry to live-streaming occasions; films and collection curated particularly for the Impact viewers; documentaries and authentic programming.
Specific reveals embrace “Entrepreneur Elevator Pitch,” which options pitches for merchandise and companies in an precise elevator; “Impact with John Henry,” a an entrepreneur, investor and Forbes 30 Under 30 winner; and “Made for Success,” which has long-form interviews of enterprise thought leaders, similar to Mark Victor Hansen and Brian Tracy.
“We needed to create a platform for individuals to come back and listen to the tales of ‘how I did it,’” says Pentecost, not of himself however of different successes. “We needed to have Netflix for entrepreneurs.”
“I don’t see something on the market that’s only for entrepreneurs, for individuals who dream large and say ‘I wish to do large and nice issues.’” Pentecost provides.
Mark and Cindy Pentecost’s two grownup kids, Kyler and Kindsey, are serving to construct the content material and model for Impact Professionals. Like his dad, Kyler Pentecost says the objective is to go deeper than the present be-better-at-business content material on the market. “We wish to do greater than TikTok movies,” the youthful Pentecost says.
The Pentecost household is aware of of what they communicate of with regards to entrepreneurial success: Palmetto-based It Works has some 200 workers, a second workplace in Dublin and 100,000 distributors in 20 international locations. It does north of $500 million in income, Mark Pentecost mentioned in an interview in late 2021. The firm’s flagship product, the It Works physique wrap, fueled the huge development, partially by a multi-level/affiliate marketing online mannequin. Other daily-use merchandise embrace Skinny Brew, a espresso that helps burn fats and enhances power with 5 plant-based sources of caffeine. Like It Works, Impact Professionals has an affiliate marketing online part and marketing campaign.
The Pentecosts launched the streaming service in July, behind what Mark Pentecost says was an funding into the multimillions. Kyler Pentecost envisions fast development, likening Impact to Pluto TV, an ad-supported video streaming service owned and operated by Paramount Streaming. “We wish to come out robust and get this to individuals,” Mark Pentecost says. “We wish to be aggressive with the opposite large channels on the market.”
https://www.businessobserverfl.com/article/it-works-entrepreneur-launches-streaming-tv-network
